# Reply To Customer Review

> Drafts a ready-to-post answer, with brand, tone, language, and sector flags. TRIGGER WHEN: the user pastes a customer review (Airbnb, Booking, Tripadvisor, Amazon, Trustpilot, App Store, Google) and asks for a reply or response. DO NOT TRIGGER WHEN: writing general marketing copy (use content-marketer).

- Skill: `acaprino/reply-to-customer-review-2` (Agent Skill)
- Install (CLI): `npx skillmds@latest add acaprino/reply-to-customer-review-2`
- Raw SKILL.md: https://api.skillmd.com/api/skills/acaprino/reply-to-customer-review-2/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: acaprino (https://skillmd.com/u/acaprino)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/acaprino/reply-to-customer-review-2

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> Arguments: `\"<review text>\" [--brand <name>] [--tone formal|friendly|casual] [--lang <code>] [--sector hospitality|ecommerce|auto]`. Wherever `<arguments>` appears below, substitute the text the user typed after the skill name.

<!-- Generated by the Daodan compiler for codex. Edit the kernel, never this file. -->

# Reply to Customer Review

## Invocation

Invoke the `reply-to-customer-review` skill and follow its full workflow.

## Arguments

- `<review text>`: The customer review to respond to (paste inline or provide after invocation)
- `--brand "Name"`: Business name to use in the response sign-off
- `--tone`: Response tone -- `formal`, `friendly`, or `casual` (default: professional-empathetic, mapped to `friendly`)
- `--lang`: Force output language using ISO code (default: same language as the review)
- `--sector`: Force sector specialization -- `hospitality`, `ecommerce`, or `auto` for auto-detection (default: auto)

If invoked without arguments, prompts the user to paste a review.

## Examples

```
/reply-to-customer-review "Camera sporca e personale scortese. Mai piu." --brand "Villa Serena" --tone friendly
/reply-to-customer-review The app crashes every time I try to checkout. Uninstalling.
/reply-to-customer-review --lang en "Prodotto arrivato rotto, assistenza inesistente"
/reply-to-customer-review "Amazing stay! The view was breathtaking and the host was incredibly welcoming." --brand "Casa Luna"
```

## What it does

1. Analyzes the review: language, sentiment, severity, key points, sector
2. Generates an adaptive response calibrated to the review's tone and content
3. Outputs the response (ready to copy), analysis summary, and operational suggestions
4. Accepts follow-up refinements: "more formal", "shorter", "in English", etc.

