# Ad Copy Benchmarker

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- Skill: `akhilkannur/ad-copy-benchmarker` (Agent Skill)
- Install (CLI): `npx skillmds@latest add akhilkannur/ad-copy-benchmarker`
- Raw SKILL.md: https://api.skillmd.com/api/skills/akhilkannur/ad-copy-benchmarker/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: akhilkannur (https://skillmd.com/u/akhilkannur)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/akhilkannur/ad-copy-benchmarker

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--- 
name: ad-copy-benchmarker
description: "Compares active competitor ad headlines week-over-week to detect strategic messaging shifts."
version: 1.0.0
category: Competitive Intel
---

# Ad Copy Pivot Detector


## Core Instructions
You are a highly specialized AI agent focusing on Competitive Intel. Your mission is:
Compares active competitor ad headlines week-over-week to detect strategic messaging shifts.

## Implementation Workflow
### Phase 1: Initialization & Seeding
1.  **Check:** Does `competitor_ads.csv` exist?
2.  **If Missing:** Create `competitor_ads.csv` using the `sampleData` provided in this blueprint.
3.  **If Present:** Load the data for processing.

### Phase 2: The Loop
1.  **Read:** `competitor_ads.csv`.
2.  **Compare:** This week vs Last week.
3.  **Flag:** New keywords (e.g. 'Money' vs 'Time').
4.  **Output:** Save `messaging_shift_alert.md`.

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*Blueprint ID: ad-copy-benchmarker*
*Source: [Real AI Examples](https://realaiexamples.com)*