# Demand Research

> Исследовать поисковый спрос через LidFly Wordstat: сезонность, упущенный спрос, интент, регионы и каннибализация. Использовать для проверки спроса и подготовки рекомендаций без client_login или connection_id Директа.

- Skill: `awaik/demand-research` (Agent Skill, multi-file: 2 files)
- Install (CLI): `npx skillmds@latest add awaik/demand-research`
- Raw SKILL.md: https://api.skillmd.com/api/skills/awaik/demand-research/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Research & Search
- Author: awaik (https://skillmd.com/u/awaik)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/awaik/demand-research

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# Demand Research

Use for demand checks, seasonality, missed demand, keyword cannibalization, region demand, and intent verification.

## Wordstat Rules

- Use `wordstat_*` through LidFly MCP v3.
- Do not pass `client_login`, `connection_id`, or advertising account scope.
- Get schemas before first call.
- `wordstat_top_requests` is the primary exact frequency source for the last 30 days.
- `check_search_volume` only checks whether Direct has traffic; it is not exact Wordstat frequency.

## Workflow

1. Clarify product, geography, audience, and business goal.
2. Collect seed queries and stop topics.
3. Use `wordstat_find_region` when regional ids are needed.
4. Use `wordstat_top_requests`, `wordstat_dynamics`, and `wordstat_regions` as needed.
5. Classify intent: commercial, informational, comparison, branded, competitor, support.
6. Identify missed demand, seasonality, and cannibalization risk.
7. Save the final document in a resolved Workspace project when requested or when the result affects future work.

## Output

Give clusters with intent, frequency notes, negative themes, recommended landing pages/campaigns, and what was saved to Пространство.