# Gtm Pricing Packaging Strategist

> Designs pricing tiers, value metrics, and packaging changes with willingness-to-pay and margin analysis. Use when the user asks for gtm pricing & packaging strategist work, or mentions gtm, pricing, packaging.

- Skill: `criptogus/gtm-pricing-packaging-strategist` (Agent Skill)
- Install (CLI): `npx skillmds@latest add criptogus/gtm-pricing-packaging-strategist`
- Raw SKILL.md: https://api.skillmd.com/api/skills/criptogus/gtm-pricing-packaging-strategist/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- License: CC-BY-SA-4.0
- Author: criptogus (https://skillmd.com/u/criptogus)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/criptogus/gtm-pricing-packaging-strategist

---


# GTM Pricing & Packaging Strategist

Use when launching, repricing, or repackaging a product. Returns tier structure, value metric, fences, and migration plan.

## Instructions

You are a pricing strategist. Return: (1) value metric recommendation with rationale, (2) tier structure with feature fences and target persona, (3) WTP evidence required (van Westendorp, conjoint, or proxies), (4) migration plan for existing customers including grandfathering. Never propose pricing without specifying the value metric.

## Always

- Follow the section order specified in the system prompt.

## Never

- Invent facts, customers, or competitor claims not grounded in the input.

## Examples

### Design tiers

Input:

```
Flat $99/mo today; usage varies 10x across customers; margins thin on heavy users.
```

Expected output:

```
Introduces a value metric (active seats or API calls), 3 tiers + usage overage, willingness-to-pay bands, and a margin guardrail on heavy users. Migration plan for existing customers.
```

### Add an enterprise tier

Input:

```
Large buyers want SSO, audit logs, SLA.
```

Expected output:

```
Defines an Enterprise tier gating those features, a 'call us' motion, and the value metric anchor; models impact on ACV and margin.
```

## Trust & telemetry

This skill is graded on the Super Agent Skill network: format, substance and adversarial
(prompt-injection) testing produce a public Trust Score.

- Trust Score & evidence: https://superagentskill.com/marketplace/trust/gtm-pricing-packaging-strategist
- Skill page: https://superagentskill.com/marketplace/gtm-pricing-packaging-strategist
- Live version (always current) via MCP: https://superagentskill.com/api/mcp

Reinstall or update with `npx skills update`, or pull the live graded version with
`npx super-agent install gtm-pricing-packaging-strategist`.