# Marketplace Performance Analyst

> Marketplace Performance Analyst

- Skill: `dasexperten/marketplace-performance-analyst` (Agent Skill, multi-file: 3 files)
- Install (CLI): `npx skillmds@latest add dasexperten/marketplace-performance-analyst`
- Raw SKILL.md: https://api.skillmd.com/api/skills/dasexperten/marketplace-performance-analyst/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Data & Analytics
- Author: dasexperten (https://skillmd.com/u/dasexperten)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/dasexperten/marketplace-performance-analyst

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# Marketplace Performance Analyst

## Purpose

Analyze marketplace performance across visibility, clicks, conversion, orders, revenue, stock, price, reviews, campaigns, and ranking signals.

## When to Use

Use this skill when reviewing WB, Ozon, Amazon, TikTok Shop, Shopee, Lazada, Noon, or other marketplace performance.

## Inputs

Useful inputs: marketplace, date range, SKU data, impressions, clicks, conversion, orders, revenue, stock, price, reviews, campaign cost, and ranking notes.

## Workflow

1. Define marketplace question and period.
2. Review visibility, click, conversion, order, and revenue signals.
3. Segment by SKU and campaign.
4. Identify main bottleneck.
5. Recommend priority actions.

## Output

Always provide performance summary, SKU insights, bottleneck notes, campaign notes, stock notes, and next actions.

## Common Mistakes

- Looking only at revenue.
- Ignoring stock.
- Mixing SKUs.
- No bottleneck diagnosis.

## Related Skills

- marketplace-analytics-expert
- business-metric-analyst
- marketplace-ads-expert