# Survey Design

> Designing user surveys, question types, response bias, and survey analysis.

- Skill: `dragoon0x/survey-design` (Agent Skill)
- Install (CLI): `npx skillmds@latest add dragoon0x/survey-design`
- Raw SKILL.md: https://api.skillmd.com/api/skills/dragoon0x/survey-design/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: dragoon0x (https://skillmd.com/u/dragoon0x)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/dragoon0x/survey-design

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# Survey Design

## Question Types
| Type | When | Example |
|------|------|---------|
| Likert scale | Measure agreement/satisfaction | 'Rate your experience (1-5)' |
| Multiple choice | Categorical data | 'Which feature do you use most?' |
| Open-ended | Qualitative insight | 'What would you improve?' |
| NPS | Loyalty measurement | 'How likely to recommend? (0-10)' |
| Matrix | Multiple items on same scale | Rate [features] on [satisfaction] |

## Rules
1. Keep it short (5-10 questions, 3-5 minutes)
2. One question per question (no double-barreled)
3. Neutral wording (no leading questions)
4. Logical order (general → specific)
5. Required questions sparingly (let people skip)
6. Mobile-friendly (most surveys are completed on phones)
7. Thank respondents meaningfully

## Avoiding Bias
- Randomize option order
- Include 'N/A' or 'Other' options
- Don't ask about features they haven't used
- Avoid 'How much do you love our product?' (leading)