# User Persona Craft

> Building useful personas, research-backed archetypes, and avoiding persona theater.

- Skill: `dragoon0x/user-persona-craft` (Agent Skill)
- Install (CLI): `npx skillmds@latest add dragoon0x/user-persona-craft`
- Raw SKILL.md: https://api.skillmd.com/api/skills/dragoon0x/user-persona-craft/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Research & Search
- Author: dragoon0x (https://skillmd.com/u/dragoon0x)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/dragoon0x/user-persona-craft

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# User Persona Craft

## Good Personas vs Bad Personas

### Bad (Persona Theater)
'Meet Sarah, 32, lives in Brooklyn, likes yoga and avocado toast, uses an iPhone 15...'
This tells you nothing about how to design the product.

### Good (Behavior-Based)
'Power Organizer: Uses the product daily, creates 5+ projects per week, invites team members frequently. Primary motivation: reducing the number of tools. Key frustration: slow bulk operations.'

## Building Personas
1. Interview 8-12 users (minimum)
2. Identify behavioral patterns (not demographics)
3. Group by behavior similarity
4. Name each group descriptively (not with fake names)
5. Include: goals, frustrations, current tools, key behaviors
6. Exclude: demographics that don't affect product decisions

## Persona Format
```
## [Descriptive Name] (e.g., 'The Power Organizer')

### Behaviors
- [Specific, observable actions]

### Goals
- [What they're trying to achieve]

### Frustrations
- [What blocks them currently]

### Key Quote
- [Real quote from interviews]

### Design Implications
- [Specific decisions this persona informs]
```