# Hook Lab — 10 scroll-stopping opening lines for any topic

> Generates 10 scroll-stopping opening lines for any topic, each labeled with the psychological lever it uses, plus a ranked top-3 recommendation.

- Skill: `drnabeelkhan/hook-lab-10-scroll-stopping-opening-lines-for-any-topic` (Agent Skill)
- Install (CLI): `npx skillmds add drnabeelkhan/hook-lab-10-scroll-stopping-opening-lines-for-any-topic`
- Raw SKILL.md: https://api.skillmd.com/api/skills/drnabeelkhan/hook-lab-10-scroll-stopping-opening-lines-for-any-topic/raw
- Safety review: PASS (external: skill-scanner PASS, skillspector PASS)
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth, Copywriting
- Tags: Content, Copywriting, Hooks, Marketing, Opening Lines
- Author: DrNabeelKhan (https://skillmd.com/u/drnabeelkhan)
- Updated: 2026-08-22
- Page: https://skillmd.com/skills/drnabeelkhan/hook-lab-10-scroll-stopping-opening-lines-for-any-topic

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# Hook Lab

> **Does:** generates 10 scroll-stopping opening lines for any topic.
> **Solves:** posts that die because the first line was weak.
> **Triggers on:** *"give me hooks for [topic]"*

## How Maxim does this (each hook names its lever)

Wraps the `marketing` copywriting mode + the named **2-Second Hook** framework from `ai-media-generation`. Returns 10 distinct hooks spanning different psychological angles (curiosity gap, bold claim, contrarian, stat-shock, story-open, question, callout) — and tells you *why* each works, so you can pick by intent, not vibe.

## Behavioral overlay

- **Frameworks (cited per ADR-007):** **Hook Model** (Nir Eyal — trigger) · **Information-Gap / Curiosity Gap** (Loewenstein) · **Zeigarnik Effect** (open loop) · **AIDA** (Attention) · **Pattern Interrupt**. Each of the 10 is labeled with the lever it pulls.
- **No clickbait rule:** every hook must be payable by the actual content — no promise the piece can't keep (ties to the no-fabrication discipline).
- **Confidence tag (ADR-010)** + a top-3 recommendation.

## Output

10 labeled hooks (line + lever) · a ranked top-3 for the stated platform.