# Plus One

> Plus One Positioning

- Skill: `everyinc/plus-one-2` (Agent Skill)
- Install (CLI): `npx skillmds@latest add everyinc/plus-one-2`
- Raw SKILL.md: https://api.skillmd.com/api/skills/everyinc/plus-one-2/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: everyinc (https://skillmd.com/u/everyinc)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/everyinc/plus-one-2

---

# Plus One Positioning

Positioning framework for the Plus One sub-brand.

## When to invoke

- When defining or refining Plus One's brand position
- When a strategy or craft skill needs Plus One positioning context
- When launching a Plus One product or feature

## Dependencies

- `foundation/marketing-os`
- `marketing-science/archetyping`
- `marketing-science/research`

## To do

Populate from a ruled, durable Plus One positioning source. Do not infer the framework
from launch messaging, competitive reads, or dated campaign corrections.