# Meta Ads Spend Tracker

> Track Meta Ads daily spend against a monthly budget. Projects end-of-month spend based on current pace, flags when burn rate exceeds expected pace, and generates a daily spend chart. Triggers on prompts about budget pacing, monthly projections, burn rate, or spend anomalies.

- Skill: `foxgeeek/meta-ads-spend-tracker` (Agent Skill)
- Install (CLI): `npx skillmds@latest add foxgeeek/meta-ads-spend-tracker`
- Raw SKILL.md: https://api.skillmd.com/api/skills/foxgeeek/meta-ads-spend-tracker/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Finance & Business
- Author: foxgeeek (https://skillmd.com/u/foxgeeek)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/foxgeeek/meta-ads-spend-tracker

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# Meta Ads — Spend Tracker

## When to use

- "Como tá o ritmo de gasto do mês?"
- "Projeta o spend final de Abril na conta acme"
- "Alguma campanha queimando budget rápido demais?"
- "Month-to-date spend report"

## Inputs

- **account** ref (required)
- **budget** monthly target (optional — without it, report skips pace alerts)

## Output

- Summary cards: MTD spend, avg daily, projected month, pace vs expected
- Chart.js line chart: daily spend + even-pace reference line (if budget given)
- Alerts list (pulled from `config/thresholds.json`):
  - Daily burn > expected pace × `dailyBurnAlertPct`
  - Projected month > budget × `monthlyProjectionAlertPct`

## Invocation

```bash
adskills meta spend \
  --account acme \
  --budget 5000
```

## Logic

1. Fetch account-level daily insights for month-to-date
2. Sum spend per day, compute avg, project `avg × totalDaysInMonth`
3. Compare pace vs expected (`daysElapsed / totalDays × 100%`)
4. Trigger alerts per thresholds

## Guardrails

- Read-only — never mutates campaigns or budgets
- Currency = account currency as reported by Meta (no conversion)