# Content Calendar

> Build creator content calendars and publishing cadences. Use when Codex is asked to create a 7-day, 30-day, weekly, or campaign content calendar across platforms, pillars, formats, CTAs, production status, and posting checklists.

- Skill: `gabrielmoreira/content-calendar` (Agent Skill, multi-file: 3 files)
- Install (CLI): `npx skillmds@latest add gabrielmoreira/content-calendar`
- Raw SKILL.md: https://api.skillmd.com/api/skills/gabrielmoreira/content-calendar/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- License: MIT
- Author: gabrielmoreira (https://skillmd.com/u/gabrielmoreira)
- Updated: 2026-09-09
- Page: https://skillmd.com/skills/gabrielmoreira/content-calendar

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# Content Calendar

## Core Workflow

1. Identify campaign window, platforms, cadence, content pillars, production
   capacity, launch dates, and business goals.
2. Map posts by date, platform, format, pillar, hook, CTA, asset needs, owner,
   and status.
3. Balance evergreen, timely, community, sponsor, product, and proof content.
4. Include batching, repurposing, review, and publishing checkpoints.
5. Add measurement expectations and follow-up review cadence.
6. Flag overload or unrealistic production assumptions.

## Safety Rules

- Do not promise performance outcomes or algorithmic reach.
- Do not schedule sponsor, regulated, or sensitive posts without review gates.
- Do not invent platform best times or specs without current evidence.

## Deliverable Shape

For content calendars, provide:

- Calendar range and goals
- Pillar mix
- Calendar table
- Asset and owner notes
- Review and publishing status
- Repurposing plan
- Measurement checkpoint

## References

- Read `references/content-calendar-checklist.md` when creating creator content
  calendars.