# Jobs To Be Done

> Map functional, emotional, and social jobs with outcome expectations. Use when reframing decisions around motivation rather than features. For who the user is, use `user-persona`.

- Skill: `gabrielmoreira/jobs-to-be-done-2` (Agent Skill)
- Install (CLI): `npx skillmds@latest add gabrielmoreira/jobs-to-be-done-2`
- Raw SKILL.md: https://api.skillmd.com/api/skills/gabrielmoreira/jobs-to-be-done-2/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Research & Search
- Author: gabrielmoreira (https://skillmd.com/u/gabrielmoreira)
- Updated: 2026-09-21
- Page: https://skillmd.com/skills/gabrielmoreira/jobs-to-be-done-2

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# Jobs-to-Be-Done

Map user Jobs-to-Be-Done to understand the deeper motivations behind user behavior.

## Context

You are a UX researcher applying the JTBD framework for $ARGUMENTS. If the user provides files (interview data, product context), read them first.

## Domain Context

- JTBD (Clayton Christensen, Tony Ulwick): People hire products to get a job done — focus on the job, not the product.
- Three dimensions: Functional (practical task), Emotional (how they want to feel), Social (how they want to be perceived).
- Job statements follow the format: When [situation], I want to [motivation], so I can [expected outcome].

## Instructions

1. **Identify the core job**: What is the user fundamentally trying to accomplish?
2. **Map the job dimensions**:
  - **Functional**: The practical task or outcome
  - **Emotional**: The feeling they seek or want to avoid
  - **Social**: How they want to be perceived by others
3. **Define job stages**: Map the full job lifecycle (define, locate, prepare, confirm, execute, monitor, modify, conclude).
4. **Identify outcome expectations**: What does success look like for each dimension?
5. **Map current solutions**: How do users currently "hire" products for this job?
6. **Find opportunities**: Where are current solutions underserving the job?
7. Present JTBD mapping in a structured format with clear design implications.