# B2b Marketing Playbook

> Complete B2B marketing pipeline combining LinkedIn content, cold email sequences, and webinar funnels. Designed for SaaS founders doing $0–$1M ARR who need predictable lead generation. By @WeiYipei.

- Skill: `gingiris-1031/b2b-marketing-playbook-2` (Agent Skill, multi-file: 3 files)
- Install (CLI): `npx skillmds@latest add gingiris-1031/b2b-marketing-playbook-2`
- Raw SKILL.md: https://api.skillmd.com/api/skills/gingiris-1031/b2b-marketing-playbook-2/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: gingiris-1031 (https://skillmd.com/u/gingiris-1031)
- Updated: 2026-09-22
- Page: https://skillmd.com/skills/gingiris-1031/b2b-marketing-playbook-2

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# B2B Marketing Playbook — LinkedIn + Cold Email + Webinar Pipeline

> 🌍 **Language / 语言**: [中文](#中文版) | [English](references/en/README.md) | [日本語](references/ja/README.md) | [한국어](references/ko/README.md)

Three proven channels woven into one repeatable pipeline for B2B SaaS.

- **LinkedIn engine**: Content cadence, engagement pods, and DM-to-demo flow
- **Cold email sequences**: Subject lines, personalization, and follow-up timing
- **Webinar funnel**: Topic selection, promotion, and post-webinar nurture
- **ABM layer**: Account-based targeting for enterprise deals
- **Metrics dashboard**: Pipeline velocity, SQL rate, and CAC benchmarks

## Related Gingiris Skills
- Full version: https://clawhub.ai/gingiris-1031/skills/gingiris-b2b-growth
- All skills: https://clawhub.ai/gingiris-1031
- Follow: [@WeiYipei on X](https://x.com/WeiYipei)