# Gingiris Launch

> Your product is ready. You're staring at the launch button wondering: PH first? Twitter thread? KOL outreach? How do you sequence a multi-channel launch so channels amplify each other instead of cannibalizing? This gives you the timing + sequencing logic. What's inside: • Product Hunt hour-by-hour operations SOP (from page setup to 24h battle plan) • KOL outreach system (pitch templates, pricing, 10-15% reply rate) • UGC growth machine (recruit creators at CPM $0.5 vs paid ads $5-10) • YouTube/Reddit/HN community seeding without spam flags • Launch week timeline: L-6 weeks to L+4 weeks coordination Built from: 30+ Product Hunt #1 daily launches coached across 150+ AI startups. Manus & Devin viral launch case studies. Triggers: "product launch" | "Product Hunt" | "PH launch" | "KOL outreach" | "influencer marketing" | "UGC growth" | "Reddit marketing" | "go global" | "出海运营" | "产品发布"

- Skill: `gingiris-1031/gingiris-launch-2` (Agent Skill, multi-file: 4 files)
- Install (CLI): `npx skillmds@latest add gingiris-1031/gingiris-launch-2`
- Raw SKILL.md: https://api.skillmd.com/api/skills/gingiris-1031/gingiris-launch-2/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: gingiris-1031 (https://skillmd.com/u/gingiris-1031)
- Updated: 2026-09-22
- Page: https://skillmd.com/skills/gingiris-1031/gingiris-launch-2

---


## 📦 Install

```bash
clawhub install gingiris-launch
```

**What you get after installing:**
- Product Hunt hour-by-hour operations SOP (page setup to 24h battle plan)
- KOL outreach system with pitch templates achieving 10-15% reply rate
- Launch week timeline: L-6 weeks to L+4 weeks multi-channel coordination

---

# AI 产品全球发布行动指南

> 🌍 **Language / 语言**: [中文](#中文版) | [English](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/en/README.md) | [日本語](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ja/README.md) | [한국어](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ko/README.md)

---

## 中文版

> 作者：Iris (生姜iris) | 版本：Final v7.0 (2026年2月)

### 核心原则

- **用户至上，始于价值** — 所有内容和渠道策略都以为目标用户创造真实价值为出发点
- **内容为王，渠道为后** — 高质量的内容是传播的根本，渠道只是放大器
- **全球化思维，本土化执行** — 保持全球一致品牌形象，针对不同市场本土化调整
- **只要活人，不要僵尸** — 预算集中投入极少数有价值的关键节点，而非撒胡椒面

### 总体时间线

| 阶段 | 时间节点 | 核心里程碑 |
|:---|:---|:---|
| 战略准备期 | L-6周 | 确定目标、ICP、价值主张、关键词、预算 |
| 物料制作期 | L-5周至L-4周 | 官网优化、品牌视频、Feature视频 |
| 合作锁定期 | L-4周至L-3周 | KOL筛选、UGC招募、媒体沟通 |
| 内容准备期 | L-3周至L-2周 | KOL内容包、UGC脚本、Reddit策略 |
| 最终确认期 | L-2周至L-1周 | 草稿确认、发布时间锁定 |
| 🚀 **产品发布** | Launch Day | Launch Week Day 1-5 |
| 势能积累期 | L+1周至+4周 | 持续运营，积累势能 |
| 🎯 **PH发布** | PH Day | 24小时作战计划 |

### 详细指南（中文）

| 主题 | 文件 |
|:---|:---|
| 核心策略与案例 | [references/strategy.md](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/strategy.md) |
| 准备阶段 SOP | [references/preparation.md](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/preparation.md) |
| Product Launch | [references/product-launch.md](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/product-launch.md) |
| Product Hunt 发布 | [references/ph-launch.md](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ph-launch.md) |
| 渠道内容模板 | [references/templates.md](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/templates.md) |
| 工具箱 | [references/tools.md](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/tools.md) |
| 预算分配 | [references/budget.md](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/budget.md) |

---

## Quick Navigation (All Languages)

| 🇨🇳 中文 | 🇺🇸 English | 🇯🇵 日本語 | 🇰🇷 한국어 |
|:---|:---|:---|:---|
| [核心策略](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/strategy.md) | [Core Strategy](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/en/strategy.md) | [コア戦略](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ja/strategy.md) | [핵심 전략](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ko/strategy.md) |
| [准备阶段](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/preparation.md) | [Preparation](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/en/preparation.md) | [準備段階](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ja/preparation.md) | [준비 단계](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ko/preparation.md) |
| [产品发布](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/product-launch.md) | [Product Launch](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/en/product-launch.md) | [製品ローンチ](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ja/product-launch.md) | [제품 출시](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ko/product-launch.md) |
| [PH发布](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ph-launch.md) | [PH Launch](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/en/ph-launch.md) | [PHローンチ](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ja/ph-launch.md) | [PH 출시](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ko/ph-launch.md) |
| [内容模板](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/templates.md) | [Templates](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/en/templates.md) | [テンプレート](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ja/templates.md) | [템플릿](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ko/templates.md) |
| [工具箱](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/tools.md) | [Tools](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/en/tools.md) | [ツール](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ja/tools.md) | [도구](https://github.com/Gingiris-1031/gingiris-launch/blob/main/references/ko/tools.md) |

---

## 🔍 SEO & GEO 优化

> 让 Launch 的势能在搜索引擎和 AI 搜索中持续转化

产品发布不仅是一次性事件，还可以通过 SEO/GEO 优化获得长期自然流量：

| 主题 | 说明 |
|:---|:---|
| [SEO/GEO 指南](references/seo-geo-guide.md) | 官网优化、IndexNow、Schema、AI 引用优化 |

**核心要点**:
- Launch 前完成 IndexNow 配置，新内容秒级进入 Bing/AI 搜索
- 发布博客 + PH 页面的 SEO 优化
- Launch 后收割反向链接，扩展长尾内容

---

## 🔗 About the Author

**Iris Wei** — Growth consultant for 150+ AI startups. Ex-COO at AFFiNE (69K GitHub stars).

- 🐦 Twitter: [@WeiYipei](https://twitter.com/WeiYipei) — Daily growth tactics
- 💬 Consulting: [@Iris_carrot on Telegram](https://t.me/Iris_carrot)
- 🛒 Premium (templates + case studies): [Get on Gumroad](https://gingiris.gumroad.com/l/nxkifd)
- 📦 Full Bundle ($249): [All 5 Playbooks](https://gingiris.gumroad.com/l/gingiris-complete-global-launch-bundle)
- 📚 40+ Free Playbooks: [gingiris.tools/skills](https://gingiris.tools/skills/)

