# Customer Matrix

> Customer Matrix — ICP & Audience Segmentation

- Skill: `hmzainjamil/customer-matrix` (Agent Skill)
- Install (CLI): `npx skillmds@latest add hmzainjamil/customer-matrix`
- Raw SKILL.md: https://api.skillmd.com/api/skills/hmzainjamil/customer-matrix/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: hmzainjamil (https://skillmd.com/u/hmzainjamil)
- Updated: 2026-09-22
- Page: https://skillmd.com/skills/hmzainjamil/customer-matrix

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# Customer Matrix — ICP & Audience Segmentation
## Triggers: customer matrix, ICP, ideal customer, audience segment, target customer, buyer persona

## ICP TEMPLATE
Industry: [vertical]
Size: [employees / revenue]
Pain: [top 3 problems they pay to solve]
Budget: [$X/mo they spend on this category]
Decision maker: [title, seniority]
Where they hang: [LinkedIn groups, subreddits, events, newsletters]
Trigger events: [what makes them buy NOW — funding, hiring, pain spike]

## AUDIENCE SEGMENTS (Meta Ads)
Cold: interests + lookalike 1-5%
Warm: video viewers 50%+, website visitors 30-day
Hot: add-to-cart, checkout initiated, email list

## FOR UGC AGENCY NICHE TARGETING
Supplements: founders 28-45, high cortisol keywords, biohacking groups
Skincare: women 24-40, beauty subreddits, dermatologist followers