# Lenny Marketing

> Marketing & brand skills from Lenny's Podcast - positioning, storytelling, launch, content, community

- Skill: `leolin990405/lenny-marketing` (Agent Skill)
- Install (CLI): `npx skillmds@latest add leolin990405/lenny-marketing`
- Raw SKILL.md: https://api.skillmd.com/api/skills/leolin990405/lenny-marketing/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: LeoLin990405 (https://skillmd.com/u/leolin990405)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/leolin990405/lenny-marketing

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# Lenny Skills: Marketing & Brand

5 actionable skills for marketing your product.

## Skills

### 1. Positioning & Messaging
- Define your category
- Articulate your unique value
- Test messaging with customers

### 2. Brand Storytelling
- Lead with the customer's problem
- Show transformation
- Be authentic and consistent

### 3. Launch Marketing
- Build anticipation before launch
- Coordinate across channels
- Have a post-launch plan

### 4. Content Marketing
- Create content that solves problems
- Optimize for search and sharing
- Build a content flywheel

### 5. Community Building
- Start with your most engaged users
- Create value for members
- Foster peer-to-peer connections

## Source
[Lenny's Podcast](https://www.lennyspodcast.com/) | [refoundai.com/lenny-skills](https://refoundai.com/lenny-skills/)