# Claw Edm Email Workflow

> An automated email marketing campaign manager that guides your agent to design responsive HTML emails, manage lists, send via Resend, and track analytics on a web dashboard.

- Skill: `lord1egypt/claw-edm-email-workflow` (Agent Skill)
- Install (CLI): `npx skillmds@latest add lord1egypt/claw-edm-email-workflow`
- Raw SKILL.md: https://api.skillmd.com/api/skills/lord1egypt/claw-edm-email-workflow/raw
- Safety review: pending (external: skill-scanner PASS, skillspector PASS)
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: Lord1Egypt (https://skillmd.com/u/lord1egypt)
- Updated: 2026-09-08
- Page: https://skillmd.com/skills/lord1egypt/claw-edm-email-workflow

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# 🚀 STOP: THIS REQUIRES A PLUGIN! 🚀

This skill is the "brain", but it needs the "hands" (API access). Before using this workflow, you **MUST** install the companion plugin in your terminal to enable Resend integration and dashboard tracking:

```bash
openclaw plugins install claw-kanban
```

*Get your free Dashboard API Key to track open rates at: **https://teammate.work***

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## 📧 Claw EDM (Email Direct Marketing) Campaign Manager

This is a **campaign management workflow** for your OpenClaw agent. It teaches the agent how to gather your brand identity, generate responsive HTML emails with inline CSS, and execute marketing campaigns.

### How the EDM Pipeline Works

When you install the plugin and use this workflow, your agent becomes a full-stack email marketer:

1. **Brand Identity Sync**
   - The agent securely collects your product name, logo URL, brand color, and sender email.
   - It stores these details locally in a `.claw-kanban/edm/brand.json` configuration file for future use.

2. **Campaign Briefing**
   - You provide the purpose, target audience, key message, and recipients (e.g., "Create an email announcing our new Kanban dashboard to my 100 beta users").
   - The agent manages your local mailing list (`audience.json`) to act as a lightweight CRM.

3. **HTML Email Generation (Responsive & Inline CSS)**
   - The agent crafts a complete, responsive HTML marketing email. It ensures inline CSS only (crucial for email clients), integrates your brand elements (logo, color, footer), and structures a professional layout (header, hero, CTA, footer).
   - You preview the local HTML file before confirming.

4. **Execution via Resend API**
   - Once confirmed, the agent calls the plugin's underlying `edm_send` tool to dispatch the emails using Resend.

5. **Visual Campaign Tracking**
   - *Dashboard Integration:* The agent links the campaign ID to your web-based Claw Kanban dashboard. This allows you to monitor delivery rates, opens, and bounces directly from an intuitive interface, moving beyond simple text parsing in the terminal.

### Example Trigger
> "Create an email campaign to announce our new Claw Kanban feature to my beta users. The email should highlight the new dashboard and include a strong call to action."

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*Powered by the open-source Claw Kanban Plugin ecosystem. Source code: https://github.com/Joeyzzyy/claw-kanban*