# Sales Outreach

> Create personalized sales outreach messages including cold emails, LinkedIn messages, and follow-up sequences. Optimized for response rates.

- Skill: `lord1egypt/sales-outreach` (Agent Skill)
- Install (CLI): `npx skillmds@latest add lord1egypt/sales-outreach`
- Raw SKILL.md: https://api.skillmd.com/api/skills/lord1egypt/sales-outreach/raw
- Safety review: pending (external: skill-scanner PASS, skillspector PASS)
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: Lord1Egypt (https://skillmd.com/u/lord1egypt)
- Updated: 2026-09-08
- Page: https://skillmd.com/skills/lord1egypt/sales-outreach

---


# Sales Outreach Skill

## Purpose
Create highly personalized, effective sales outreach messages that get responses.

## Key Principles
1. **Personalization** — Reference something specific about the prospect
2. **Value-first** — Lead with value, not your product
3. **Short** — Under 100 words for cold outreach
4. **One CTA** — Single, clear next step
5. **Follow-up** — 80% of sales happen after 5+ follow-ups

## Cold Email Template

```
Subject: [Specific observation about their company]

Hi [Name],

[Personalized opening — reference something specific]

[One sentence about the problem you solve]

[Social proof — brief result for similar company]

[Single CTA — low commitment]

[Signature]
```

## Follow-up Sequence
1. **Day 0**: Initial outreach
2. **Day 2**: Add value (share relevant content)
3. **Day 5**: Different angle (new case study or insight)
4. **Day 8**: Break-up email ("Should I close your file?")
5. **Day 14**: Final follow-up (new development or offer)

## Metrics
- Open rate target: 40%+
- Reply rate target: 5-10%
- Meeting book rate: 1-3%