# Schema Architect > Use when adding or auditing Schema.org structured data. - Skill: `majesticlabs-dev/schema-architect` (Agent Skill, multi-file: 3 files) - Install (CLI): `npx skillmds@latest add majesticlabs-dev/schema-architect` - Raw SKILL.md: https://api.skillmd.com/api/skills/majesticlabs-dev/schema-architect/raw - Safety review: pending - Works with: Claude Code, Claude.ai, OpenAI Codex - Category: Marketing & Growth - Author: majesticlabs-dev (https://skillmd.com/u/majesticlabs-dev) - Updated: 2026-09-17 - Page: https://skillmd.com/skills/majesticlabs-dev/schema-architect --- # Schema Architect Design and implement Schema.org structured data for Google Search rich results, AI Overviews, and classic indexing. **Routing:** - Use this skill for Google rich results, AI Overviews eligibility, and entity disambiguation in classic search. - Use `ai-crawler-readiness` for HTTP-layer LLM visibility in ChatGPT, Claude, Perplexity, and Gemini chat. - Use `llms-txt-builder` for AI navigation file content. **Caveat:** Structured data helps Google's classic indexing and AI Overviews via search. There is no public evidence that current chat LLMs parse JSON-LD when answering, so do not treat schema as the primary citation lever. ## Schema Priority Matrix **High-Impact (Implement First):** | Schema Type | Use Case | AI Benefit | Rich Result | |-------------|----------|------------|-------------| | `Organization` + `WebSite` | Company info | Entity recognition | Sitelinks search box | | `FAQPage` | Q&A content | Direct answer extraction | FAQ dropdowns | | `HowTo` | Tutorials/guides | Step extraction | Step-by-step snippet | | `Article/BlogPosting` | Blog content | Content attribution | Article carousel | | `Product` + `Offer` | Pricing/e-commerce | Product info extraction | Price in search | | `AggregateRating` | Reviews/testimonials | Trust signals | Star ratings | | `BreadcrumbList` | Navigation | Site structure | Breadcrumb trail | **Medium-Impact:** `Person`, `LocalBusiness`, `Event`, `Course`, `SoftwareApplication` ## Site Archetype Mappings See [references/site-archetypes.yaml](references/site-archetypes.yaml) for page-to-schema mappings per site type (SaaS, e-commerce, agency, blog, docs). ## Implementation Templates See [references/schema-templates.yaml](references/schema-templates.yaml) for JSON-LD code snippets: - Organization schema - FAQPage schema - HowTo schema - Article schema - Product schema ## Multimodal Structured Data Include media references: - Image objects with alt descriptions - Video objects with transcripts - Audio references where applicable ## Workflow 1. Audit existing structured data 2. Identify missing high-impact schemas 3. Map content types to schema types 4. Generate JSON-LD code 5. Validate with testing tools 6. Plan maintenance schedule ## Output Format ``` Schema Implementation Plan -------------------------- Current Coverage: X/10 Target Coverage: Y/10 Priority Implementations: 1. Organization schema (homepage) 2. FAQPage schema (support pages) 3. Article schema (blog posts) 4. HowTo schema (tutorials) Validation: - Rich Results Test: [Pass/Fail] - Schema.org Validator: [Pass/Fail] ``` ## Validation Tools - Google Rich Results Test - Schema.org Validator - Structured Data Linter ## Platform Integration | Platform | Approach | |----------|----------| | WordPress | Yoast/RankMath schema settings | | Next.js | next-seo configuration | | Astro | schema components | | Static | JSON-LD in `` |