# Social Media

> Activate for social media content, platform-specific posting, engagement strategies, cross-posting, and social analytics. Use when creating social posts, planning content calendars, or optimizing for specific platforms.

- Skill: `majiayu000/social-media-2` (Agent Skill, multi-file: 2 files)
- Install (CLI): `npx skillmds add majiayu000/social-media-2`
- Raw SKILL.md: https://api.skillmd.com/api/skills/majiayu000/social-media-2/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Data & Analytics
- License: MIT
- Author: majiayu000 (https://skillmd.com/u/majiayu000)
- Updated: 2026-09-09
- Page: https://skillmd.com/skills/majiayu000/social-media-2

---


# Social Media

Platform-specific content creation, scheduling, and engagement strategies.

## When to Use

- Social media post creation
- Platform-specific optimization
- Content calendar planning
- Engagement strategy
- Cross-posting adaptation
- Thread creation
- Hashtag research

## Core Capabilities

### Platform Specifications
Load: `references/platform-specs.md`

### Posting Best Practices
Load: `references/posting-best-practices.md`

### Thread Templates
Load: `references/thread-templates.md`

### Engagement Templates
Load: `references/engagement-templates.md`

## Quick Reference

| Platform | Post Length | Best Times |
|----------|-------------|------------|
| LinkedIn | 3000 chars | Tue-Thu 8-10am |
| Twitter/X | 280 chars | Tue-Fri 9am-12pm |
| Instagram | 2200 chars | Mon-Fri 11am-2pm |
| TikTok | 4000 chars | Tue-Thu 7-9pm |

## Workflow

### Post Creation
1. Define platform and goal
2. Select content format
3. Write platform-optimized copy
4. Create/select visuals
5. Add hashtags and mentions
6. Schedule optimal time
7. Plan follow-up engagement

### Thread Creation
1. Choose thread type (educational, story, list, how-to, breakdown)
2. Write hook (tweet 1 - most important)
3. Outline key points (5-15 tweets)
4. Add visuals where relevant
5. End with CTA

### Cross-Posting
1. Create primary content
2. Adapt tone per platform
3. Adjust format/length
4. Customize hashtags
5. Stagger posting times

## Output Format

```markdown
## Social Post: [Platform]

**Format:** [single/carousel/video/thread]
**Goal:** [awareness/engagement/traffic/conversion]

### Content
[Post copy]

### Hashtags
[Platform-appropriate hashtags]

### Visual
[Image/video description]
```

## Report Output

**Activate:** `assets-organizing` skill for report file paths

Social reports go to `assets/reports/social/{date}-{platform}-{report-type}.md`

## Agent Integration

**Primary Agents:** social-media-manager, content-creator, community-manager

**Skill Dependencies:** creativity, assets-organizing (report organization)

## Best Practices

1. Native content > cross-posted content
2. Engage before and after posting
3. Use platform-native features
4. Post consistently, not constantly
5. Respond to comments within 1 hour
6. Test posting times for your audience