# SEO Offer Architect

> Turn SEO findings into a paid agency package or retainer. Use when Codex needs to structure findings, recommendations, and estimated impact into a sellable service offering.

- Skill: `marketingskills/seo-offer-architect` (Agent Skill)
- Install (CLI): `npx skillmds@latest add marketingskills/seo-offer-architect`
- Raw SKILL.md: https://api.skillmd.com/api/skills/marketingskills/seo-offer-architect/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: marketingskills (https://skillmd.com/u/marketingskills)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/marketingskills/seo-offer-architect

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# SEO Offer Architect

## Overview

Given a prospect or client's SEO diagnosis (from Diagnose skills) and strategic context, structure the findings into a priced agency package or retainer proposal. This bridges diagnosis output to revenue.

## Inputs

- SEO diagnosis output (issues found, opportunities sized)
- Client business context and goals
- Optional: competitor analysis, market positioning

## Workflow

1. Review diagnosis findings and categorize by service type:
   - Technical fixes (one-time / recurring)
   - Content work (refresh, new content, strategy)
   - Authority building (linkable assets, outreach)
   - Reporting and monitoring
2. Structure packages:
   - Scope: what's included, what's excluded
   - Deliverables per package
   - Timeline and milestones
3. Price each package based on effort, specialization, and client size.
4. Write the offer narrative: problem → solution → outcome.
5. Include success metrics and expected impact ranges.

## Output

Priced agency package or retainer structure with scope, deliverables, timeline, and pricing.