# Brand Guidelines

> Brand Guidelines

- Skill: `mediar-ai/brand-guidelines` (Agent Skill, multi-file: 3 files)
- Install (CLI): `npx skillmds@latest add mediar-ai/brand-guidelines`
- Raw SKILL.md: https://api.skillmd.com/api/skills/mediar-ai/brand-guidelines/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: mediar-ai (https://skillmd.com/u/mediar-ai)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/mediar-ai/brand-guidelines

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# Brand Guidelines

Apply official brand colors and typography to artifacts for consistent visual identity. Use for presentations, documents, and any content requiring brand styling.

## Prerequisites

- Knowledge of brand color codes (hex values)
- Font files or system fonts specified by brand

## Instructions

1. **Apply Brand Colors**
   - Dark: `#141413` - Primary text and dark backgrounds
   - Light: `#faf9f5` - Light backgrounds and text on dark
   - Mid Gray: `#b0aea5` - Secondary elements
   - Light Gray: `#e8e6dc` - Subtle backgrounds
   - Accent Orange: `#d97757`
   - Accent Blue: `#6a9bcc`
   - Accent Green: `#788c5d`

2. **Apply Typography**
   - Headings (24pt+): Poppins font (Arial fallback)
   - Body text: Lora font (Georgia fallback)

3. **Smart Font Application**
   - Apply heading font to text 24pt and larger
   - Apply body font to smaller text
   - Preserve text hierarchy and formatting

4. **Shape and Accent Colors**
   - Non-text shapes use accent colors
   - Cycle through orange, blue, green accents
   - Maintain visual interest while staying on-brand

## Error Handling

- If custom fonts unavailable, use fallback fonts
- Ensure sufficient contrast for readability
- Test on different backgrounds

## Notes

- Uses RGB color values for precise brand matching
- Font management: automatic fallback to Arial/Georgia
- Preserves readability across all systems

Source: anthropics/skills