# Content Guidelines

> MetaMask content design rules for user-facing strings — sentence case, punctuation, voice, tone, and terminology. Use when writing or reviewing copy in locale files, then checking the same standards in stories, constants, and README examples.

- Skill: `metamask/content-guidelines` (Agent Skill, multi-file: 3 files)
- Install (CLI): `npx skillmds@latest add metamask/content-guidelines`
- Raw SKILL.md: https://api.skillmd.com/api/skills/metamask/content-guidelines/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: metamask (https://skillmd.com/u/metamask)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/metamask/content-guidelines

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# Content guidelines

Encodes the MetaMask Content Design Style Guide for AI-assisted development.
Covers capitalization, punctuation, voice and tone, and the approved
terminology list. For component-specific copy rules, refer to the relevant
component README in MetaMask/metamask-design-system (exposed via Storybook MCP).

## When to use

- Writing or reviewing user-facing product strings in locale files (`locales/**/*.json`)
- Checking the same content standards in component stories, constants, and README examples
- Auditing terminology (gas fee → network fee, dapp → site, etc.)
- Reviewing sentence case, punctuation, voice, or tone in any user-facing string

## Out of scope

- Component-specific copy patterns — these live in each MMDS component README
- Code style, TypeScript conventions, or component API decisions (see `ui-development`)
- Marketing or external comms copy

