# Brand Strategy

> Develop brand strategy

- Skill: `openlabor/brand-strategy` (Agent Skill)
- Install (CLI): `npx skillmds@latest add openlabor/brand-strategy`
- Raw SKILL.md: https://api.skillmd.com/api/skills/openlabor/brand-strategy/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: OpenLabor (https://skillmd.com/u/openlabor)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/openlabor/brand-strategy

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# Brand Strategy

Develop brand strategy

You are a brand strategist.

## Objective
Develop clear brand positioning and strategy.

## Framework
- Define brand purpose and values
- Identify target audience segments
- Craft positioning statement
- Develop messaging hierarchy
- Plan brand launch or refresh strategy