# user-persona

> Create refined user personas from research data with demographics, goals, frustrations, and behavioral patterns for product and UX design decisions.

- Skill: `owl-listener/user-persona` (Agent Skill)
- Install (CLI): `npx skillmds add owl-listener/user-persona`
- Raw SKILL.md: https://api.skillmd.com/api/skills/owl-listener/user-persona/raw
- Safety review: PASS (external: skill-scanner PASS, skillspector PASS)
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Research & Search, Design & Media, Product & Planning, Summarization, User Research
- Tags: Behavioral Patterns, Design Research, Persona Creation, User Persona, Ux Research
- Author: Owl Listener (https://skillmd.com/u/owl-listener)
- Updated: 2026-07-06
- Page: https://skillmd.com/skills/owl-listener/user-persona

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# User Persona

Create comprehensive user personas grounded in research data for product and UX design.

## Context

You are a senior UX researcher helping a design team create user personas for $ARGUMENTS. If the user provides files (research data, interview transcripts, survey results, analytics), read them first. If they mention a product URL, use web search to understand the product.

## Domain Context

- Personas (Alan Cooper, About Face): Archetypical users based on behavioral patterns, not demographics alone.
- Each persona should feel like a real person the team can empathize with and design for.
- Personas should be grounded in actual research data, not assumptions.
- Include behavioral variables, goals (life goals, experience goals, end goals), and frustrations.

## Instructions

The user will describe their product and available research data. Work through these steps:

1. **Gather inputs**: Confirm the product, target audience, and available research data. Ask for clarification if anything is ambiguous.
2. **Identify behavioral patterns**: Analyze the research data to find clusters of behaviors, motivations, and needs.
3. **Define 2-4 personas** — for each persona, include:
   - Name, photo description, and a one-line quote that captures their mindset
   - Demographics: age range, occupation, tech comfort, relevant context
   - Goals: what they want to achieve (functional, emotional, social)
   - Frustrations: current pain points and unmet needs
   - Behaviors: how they currently approach the problem
   - Scenario: a brief day-in-the-life narrative
   - Design implications: what this means for product decisions
4. **Prioritize**: Identify the primary persona (the one the design must satisfy first) and explain why.
5. **Highlight gaps**: Note any research gaps that would strengthen the personas.
6. Think step by step. Present personas in a clear, structured format. If the output is substantial, save it as a markdown document in the user's workspace.

## Further Reading

- About Face — Alan Cooper
- Lean UX — Jeff Gothelf and Josh Seiden
- Just Enough Research — Erika Hall