# Growth Marketing

> Plan and execute growth marketing, campaign strategy, SEO, landing page copy, email sequences, content strategy, structured data, technical SEO, Core Web Vitals, and acquisition experiments. Use when prompts mention marketing-campaign, SEO, search traffic, campaign angle, positioning, growth experiments, ads, or conversion copy.

- Skill: `rajanthar/growth-marketing` (Agent Skill, multi-file: 4 files)
- Install (CLI): `npx skillmds add rajanthar/growth-marketing`
- Raw SKILL.md: https://api.skillmd.com/api/skills/rajanthar/growth-marketing/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: RajanthaR (https://skillmd.com/u/rajanthar)
- Updated: 2026-09-08
- Page: https://skillmd.com/skills/rajanthar/growth-marketing

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# Growth Marketing

Use this skill when the goal is demand, discoverability, conversion, or campaign execution.

## Routing

- Read `references/marketing-campaign.md` for audience research, positioning, campaign angles, landing page copy, email sequences, social/ad copy, and launch plans.
- Read `references/seo.md` for technical SEO, on-page optimization, structured data, Core Web Vitals, search intent, and content strategy.

## Workflow

1. Define audience, offer, channel, conversion action, and success metric.
2. Research competitors, search intent, and customer language when needed.
3. Produce channel-specific assets, not generic marketing prose.
4. Tie recommendations to measurable experiments or implementation steps.
5. Separate strategy, copy, and technical changes.

## Output

Return the campaign/SEO asset first, followed by a short execution checklist.