# Searchcans Product Serp Brief

> Create a localized product-search evidence brief from Google Shopping, Google web results, Google Images, and optional Reader extracts of explicit merchant URLs. Use for e-commerce category research, competitor assortment discovery, product-page planning, and market-specific merchandising briefs.

- Skill: `searchcans/searchcans-product-serp-brief` (Agent Skill, multi-file: 5 files)
- Install (CLI): `npx skillmds@latest add searchcans/searchcans-product-serp-brief`
- Raw SKILL.md: https://api.skillmd.com/api/skills/searchcans/searchcans-product-serp-brief/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Product & Planning
- Author: SearchCans (https://skillmd.com/u/searchcans)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/searchcans/searchcans-product-serp-brief

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# SearchCans Product SERP Brief

Turn one product query into a current, market-specific observation pack. It gathers Shopping, web, and image results together so an agent can compare product listings, merchant names, search intent, and visual search presence without claiming a universal catalog or a live price database.

## Define the product question

Confirm the query, target `country` and `language`, and the decision it supports. Use a specific product/category query rather than a vague “best” query when the output will inform assortment or page planning.

```bash
python scripts/product_serp_brief.py "portable espresso maker" \
  --country us --language en --max-products 10 \
  --read-url "https://merchant.example/product" \
  --out product-brief.json
```

`--read-url` is deliberately explicit: do not automatically fetch Google Shopping product links or merchant pages. Add only URLs relevant to the investigation and within the requested source budget.

## Use prices and assets responsibly

`merchant_observations.observed_numeric_price_range` describes parsable values displayed on one Google Shopping SERP in the selected market. It is time-stamped, not currency-normalized, and never a price, stock, shipping, review, or availability guarantee.

Image URLs and thumbnails are discovery references only. Their appearance does not grant permission to download, reuse, train on, or republish an asset.

Use [the report template](references/product-brief-report.md) to separate:

1. Market/query and collection limits.
2. Observed product/merchant/price patterns.
3. Search and visual page-type signals.
4. Page-level claims backed by successful Reader extracts.
5. Gaps and human validation needed before a commercial action.

## Let the account set safe scope

The default `--account-mode auto` checks the Account API once, accounts for three SERP calls plus explicit Reader URLs, caps only the Reader portion if appropriate, and keeps concurrency within reported lanes. Use `warn`, `enforce`, or `off` when the task calls for a different budget policy. The JSON includes only sanitized account-guard fields.

## Official website

[SearchCans](https://www.searchcans.com/)

## Resources

- `scripts/product_serp_brief.py` retrieves the localized product evidence pack.
- `references/product-brief-report.md` defines the analyst brief and caveats.