# Content Marketing Leadgen

> Build content marketing systems that attract, nurture, and convert qualified leads. USE WHEN a task matches the Craft workspace workflow for content-marketing-leadgen.

- Skill: `sheshiyer/content-marketing-leadgen` (Agent Skill, multi-file: 2 files)
- Install (CLI): `npx skillmds@latest add sheshiyer/content-marketing-leadgen`
- Raw SKILL.md: https://api.skillmd.com/api/skills/sheshiyer/content-marketing-leadgen/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: Sheshiyer (https://skillmd.com/u/sheshiyer)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/sheshiyer/content-marketing-leadgen

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# Content Marketing Leadgen

Use this skill to design content strategies that generate inbound pipeline and conversions.

## Trigger Conditions
- User asks for content strategy for leads
- User needs top/mid/bottom funnel content planning
- User wants content-to-conversion alignment

## Required Inputs
1. Product/service and ICP
2. Funnel objective
3. Existing content assets
4. Team bandwidth and channels

## Workflow
1. Map content to funnel stages.
2. Define content pillars and themes.
3. Build distribution and repurposing plan.
4. Add lead capture and nurture mechanics.
5. Track content performance and conversion.

## Output Format
- Funnel-aligned content plan
- Weekly editorial roadmap
- Lead magnet + nurture suggestions
- KPI framework

## Guardrails
- Tie content to business goals.
- Avoid content volume without distribution.
- Prioritize consistency over bursts.