# Crossing The Chasm Strategy

> Apply the Crossing the Chasm Strategy framework to structure marketing strategy.

- Skill: `surendranb/crossing-the-chasm-strategy` (Agent Skill, multi-file: 2 files)
- Install (CLI): `npx skillmds@latest add surendranb/crossing-the-chasm-strategy`
- Raw SKILL.md: https://api.skillmd.com/api/skills/surendranb/crossing-the-chasm-strategy/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: surendranb (https://skillmd.com/u/surendranb)
- Updated: 2026-09-22
- Page: https://skillmd.com/skills/surendranb/crossing-the-chasm-strategy

---


# Crossing the Chasm Strategy

Apply the Crossing the Chasm Strategy framework to structure marketing strategy.

## When to Use This Skill
Apply this skill when:
- Working on tasks related to Frameworks
- You need to execute crossing the chasm strategy

## Best Practices
1. Keep it concise and actionable.
2. Focus on B2B context.
3. Iterate based on data.

## Anti-Patterns to Avoid
- Being too generic.
- Ignoring the target audience.