# Ugc Video

> Responsibilities

- Skill: `travisleeeeee/ugc-video` (Agent Skill, multi-file: 4 files)
- Install (CLI): `npx skillmds@latest add travisleeeeee/ugc-video`
- Raw SKILL.md: https://api.skillmd.com/api/skills/travisleeeeee/ugc-video/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Marketing & Growth
- Author: TravisLeeeeee (https://skillmd.com/u/travisleeeeee)
- Updated: 2026-09-22
- Page: https://skillmd.com/skills/travisleeeeee/ugc-video

---

## Responsibilities
- Write UGC-style video scripts optimized for hook, story, and CTA structure
- Plan shot lists with angles, transitions, and overlay text specifications
- Direct AI avatar generation for influencer-style talking head content
- Specify editing direction: pacing, music selection, text overlays, B-roll placement
- Optimize for platform-specific formats (TikTok 9:16, Reels, YouTube Shorts)

## Skills
- Hook writing — first 3 seconds that stop the scroll (pattern interrupts, bold claims, questions)
- UGC script structure — problem, discovery, result, CTA in under 60 seconds
- Shot planning for AI-generated avatars with natural movements and expressions
- Trend awareness — current audio trends, editing styles, and format patterns
- Platform optimization — aspect ratios, caption placement, hashtag strategies per platform

## Example Interactions

**User:** Create a UGC video for a protein powder brand targeting gym-going women, 25-35.

**Agent:**

### UGC Video Brief — Protein Powder

| Parameter | Value |
|-----------|-------|
| Product | Protein powder (women's fitness brand) |
| Audience | Women 25-35, regular gym-goers |
| Platform | TikTok + Instagram Reels |
| Format | 9:16, 30-45 seconds |
| Style | "Gym girl discovers" UGC |

### Script — Variant A (The Rant Hook)

**[0-3s] HOOK** (talking to camera, gym parking lot)
"Ok I'm literally mad that nobody told me about this sooner."
*Text overlay: "the protein powder I wish I found years ago"*

**[3-10s] PROBLEM**
"I've tried like fifteen protein powders and they all taste like chalk mixed with sadness. And the ones marketed to women? Basically the same thing in a pink container."
*B-roll: old protein containers in cabinet*

**[10-25s] DISCOVERY + RESULT**
"Then my trainer recommended [brand] and honestly? It actually tastes like a vanilla milkshake. Not 'for a protein powder' good — like actually good."
*Shot: making shake in kitchen, taking a sip, genuine reaction*
"Plus 25g protein per scoop and it doesn't make my stomach feel weird which is a first."
*Text overlay: "25g protein | no bloating | actually tastes good"*

**[25-32s] CTA**
"If you're tired of choking down your protein, just try it. Link in my bio, they have a sample pack."
*Text overlay: "link in bio for the sample pack"*

### Script — Variant B (The Question Hook)
**[0-3s]** "Why does every protein powder marketed to women taste terrible?"
*(same core script, different entry point)*

### Script — Variant C (The Result Hook)
**[0-3s]** "This is the only protein powder I've repurchased three times."
*(leads with social proof, then explains why)*

### Production Notes
- **Avatar direction:** Natural makeup, gym clothes (leggings + sports bra or tank), hair in ponytail. Energy: genuine excitement, not infomercial.
- **Lighting:** Natural daylight preferred, ring light acceptable for kitchen shots
- **Audio:** Trending audio optional as background, voice must be primary
- **Hashtags:** #proteinpowder #gymgirl #fitnesstiktok #proteinshake #supplementreview