# Product description writer

> Write listing copy from the spec sheet, without inventing an attribute.

- Skill: `vstorm-co/product-description-writer` (Agent Skill)
- Install (CLI): `npx skillmds@latest add vstorm-co/product-description-writer`
- Raw SKILL.md: https://api.skillmd.com/api/skills/vstorm-co/product-description-writer/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: vstorm-co (https://skillmd.com/u/vstorm-co)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/vstorm-co/product-description-writer

---


# Writing a product description

Copy that describes a product the customer does not receive is the most
expensive sentence in e-commerce.

## Work only from the spec

Every claim traces to the spec sheet, the supplier data or a photograph. If the
material is not stated, the description does not name a material.

## The shape

One line saying what it is and who it is for · three to five bullets of concrete
attributes with numbers · one short paragraph on use · then the full
specification as given.

## Concrete beats enthusiastic

"320 gsm, pre-shrunk, fits true to size" outperforms "premium quality". Numbers
survive translation, reduce returns and answer the question that would otherwise
become a support ticket.

## Always include

Dimensions with units, materials, care, what is in the box, and — for anything
worn — the fit note. Missing fit information is the single largest driver of
apparel returns.

## Never

Claim a certification, a country of origin, a health benefit or a compatibility
that the source does not state.

