# Competitor Ad Spy

> Analyze competitor advertising strategies across platforms. TRIGGERS - Use when user wants to spy on competitor ads, analyze ad strategies, or research ad creative.

- Skill: `winbda/competitor-ad-spy` (Agent Skill)
- Install (CLI): `npx skillmds add winbda/competitor-ad-spy`
- Raw SKILL.md: https://api.skillmd.com/api/skills/winbda/competitor-ad-spy/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Research & Search
- Author: Winbda (https://skillmd.com/u/winbda)
- Updated: 2026-09-08
- Page: https://skillmd.com/skills/winbda/competitor-ad-spy

---


# Competitor Ad Spy

## Overview
Analyzes competitor advertising strategies using publicly available data from ad libraries and search results.

## Workflow
1. Search Facebook Ad Library, Google Ads Transparency Center
2. Analyze ad creative, copy, targeting signals
3. Identify patterns and opportunities

## Output Format

```markdown
# Competitor Ad Analysis: [Competitor Name]

## Active Ads Found
| Platform | # of Active Ads | Running Since | Spend Estimate |
|----------|----------------|---------------|----------------|
| Facebook | [X] | [date] | [if visible] |
| Google | [X] | [date] | [estimate] |

## Ad Creative Analysis

### Top Performing Ads (by longevity)
**Ad 1**: [description]
- **Hook**: [opening line/visual]
- **Offer**: [what they're promoting]
- **CTA**: [call to action]
- **Why it works**: [analysis]

## Patterns Identified
- [Pattern 1: e.g., heavy use of testimonials]
- [Pattern 2: e.g., urgency-driven copy]

## Opportunities for You
- [Gap 1: what they're NOT doing that you could]
- [Gap 2: audience they're missing]
- [Gap 3: angle they haven't tried]
```