# Hook Crafting

> Write a WeChat article's opening 1-3 sentence hook using one of four formula families (curiosity, story, value, contrarian), grounded in the verified bundle so the hook doesn't overpromise. Use this after angle-selection has chosen the article's framing, before section-drafting-with-style writes the full piece.

- Skill: `yogsoth-ai/hook-crafting` (Agent Skill, multi-file: 3 files)
- Install (CLI): `npx skillmds@latest add yogsoth-ai/hook-crafting`
- Raw SKILL.md: https://api.skillmd.com/api/skills/yogsoth-ai/hook-crafting/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: yogsoth-ai (https://skillmd.com/u/yogsoth-ai)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/yogsoth-ai/hook-crafting

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# Hook Crafting

Writes the article's opening hook using one of 4 formula families, grounded in the bundle to avoid overpromising relative to the paper's actual findings.

## Execution

Subagent — spawned via subagent-spawning/spawn-agent skill.

## Reference

See `references/hook-formulas.md` for the full formula library — read it before drafting, per the Progressive Disclosure pattern (large reference material kept out of this SKILL.md body).

## Source of the Formulas

Adapted inline from the `marketing-skills` plugin's `social` skill — copied rather than imported (design spec §9) so this package works standalone without requiring that plugin.

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## Available SOPs

Optional, no fixed order; the final leaf is always a sop.

| SOP | When to use |
| --- | --- |
| spawn-agent | Spawn a customized CC subagent with full MCP tool access. |

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