# Ads Creative Strategist

> Plan ad angles and creative hooks. Use when Codex needs to generate advertising concepts, hooks, message angles, creative directions, audience-specific framing, or testable ad ideas for paid traffic campaigns.

- Skill: `yuriyarhat-cyber/ads-creative-strategist` (Agent Skill, multi-file: 2 files)
- Install (CLI): `npx skillmds@latest add yuriyarhat-cyber/ads-creative-strategist`
- Raw SKILL.md: https://api.skillmd.com/api/skills/yuriyarhat-cyber/ads-creative-strategist/raw
- Safety review: pending
- Works with: Claude Code, Claude.ai, OpenAI Codex
- Category: Coding & Dev Tools
- Author: yuriyarhat-cyber (https://skillmd.com/u/yuriyarhat-cyber)
- Updated: 2026-09-17
- Page: https://skillmd.com/skills/yuriyarhat-cyber/ads-creative-strategist

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# Ads Creative Strategist

Create angles worth testing.

## Workflow

1. Define the audience.
2. Define the offer.
3. Identify the strongest pain, desire, or curiosity hook.
4. Generate multiple ad angles.
5. Turn each angle into a simple creative direction.
6. End with the top tests to run first.

## Rules

- Prefer sharp angles over generic messaging.
- Write for the target audience, not for everyone.
- Keep hooks testable.
- Separate the angle from the execution idea.
- Do not generate only one concept.

## Output expectation

Produce:
- hooks
- angles
- ad concepts
- first testing priorities