Marketing & Growth

aiskillstore Bundle

Structured competitive analysis with feature matrices, SWOT, positioning maps, and UX review. Covers research frameworks, pricing comparison, review mining, and visual deliverables. Use for: market research, competitive intelligence, investor decks, product strategy, sales enablement. Triggers: competitor analysis, competitive analysis, competitor teardown, market research, competitive intelligence, swot analysis, competitor comparison, market landscape, competitor review, competitive landscape, feature comparison, market positioning

aiskillstore Bundle

Landing page conversion optimization with layout rules, hero section design, and CTA psychology. Covers above-the-fold formula, social proof placement, mobile design, and F-pattern reading. Use for: startup landing pages, product pages, SaaS marketing, conversion optimization. Triggers: landing page, hero section, above the fold, conversion optimization, landing page design, cta button, hero image, landing page layout, saas landing page, product page design, conversion rate, landing page best practices

aiskillstore Bundle

Trigger for: FFP IGCE, firm-fixed-price estimate, FFP cost model, proposed FFP rate validation, wrap-rate analysis, Agency BPA rate comparison, price-reasonableness memo, or fair-and-reasonable analysis. Build auditable Firm-Fixed-Price federal estimates using BLS OEWS wages, layered fringe/overhead/G&A/profit, GSA CALC+ positioning, and GSA Per Diem travel. Use for FFP-by-period, FFP-by-deliverable, SOW/PWS decomposition, implied-multiplier analysis, and fixed-price scenario comparisons. Do NOT use for Labor Hour, T&M, or cost-reimbursement IGCEs (use IGCE Builder LH/T&M or IGCE Builder CR). Do NOT use for grant budgets. Requires the bls-oews, gsa-calc, and gsa-perdiem MCP servers.

aiskillstore Bundle

Trigger for: Other Transaction or OT should-cost, cost estimate, cost-share analysis, milestone pricing, funding profile, proposed-price comparison, prototype price analysis, research OT budget, production follow-on OT estimate, or OT price-reasonableness support under 10 U.S.C. 4021 or 4022. Build auditable milestone-based .xlsx workbooks using BLS OEWS wages, CALC+ positioning, GSA Per Diem, materials, cost sharing, and agreement-specific fees. Use for pre-solicitation budgets and proposal comparisons. Do NOT use for FAR-based IGCEs, OT project descriptions, grants, or an Agreements Officer's determination. Requires the bls-oews, gsa-calc, and, when travel applies, gsa-perdiem MCP servers.

aiskillstore Bundle

Use when the user asks to "mine my search terms", "find new keywords from converting queries", "build a negative-keyword list", or "cut wasted paid spend"; harvests converting queries into new keywords/ad-groups, builds a standing negative-keyword list and an n-gram waste report from the search-terms export, and delivers a maintenance diff (add / negate / move). Not for account structure — use campaign-architect; not for budget split — use budget-optimizer; not for computing the final RQS — use ad-account-auditor. 付费广告搜索词挖掘/否定关键词/浪费词清单

aiskillstore Bundle

Use when auditing a paid ad account for incremental contribution, wasted spend, or measurement integrity before scaling; runs a typed 20-item ROAS profile with verified vetoes and a SHIP/FIX/BLOCK/UNDECIDED gate on own exported data. Not for campaign structure design — use campaign-architect; not for creative production — use ad-creative-builder. 付费广告账户审计/ROAS评分

aiskillstore Bundle

Use when the user asks to "plan my paid account structure", "pick Search vs PMax", "lay out ad groups / asset groups", or "audit paid-vs-organic cannibalization"; designs campaign-type selection, ad-group/asset-group layout, targeting + match types, negative/exclusion hygiene, and a paid↔organic overlap audit, and scores the ROAS A (Audience) dimension + structure. Not for computing the final RQS — use ad-account-auditor; not for budget split — use budget-optimizer; not for organic site architecture — use site-structure-optimizer. 付费广告账户结构/广告系列规划/否定关键词

aiskillstore Bundle

Create TikZ diagrams in Obsidian using TikZJax plugin. Use when visualizing geometric shapes, coordinate systems, game scenes, circuit diagrams, chemical structures, or complex technical drawings that require precise positioning.

aiskillstore Bundle

Trigger for: Labor-Hour IGCE, LH estimate, Time-and-Materials IGCE, T&M estimate, burdened hourly rate, burden multiplier, labor-category ceiling hours, materials estimate, proposed LH/T&M rate validation, price-reasonableness memo, or fair-and-reasonable analysis. Build auditable LH/T&M estimates using BLS OEWS wages, explicit burden multipliers, GSA CALC+ positioning, GSA Per Diem travel, and separately priced T&M materials. Do NOT use for FFP, cost-reimbursement, grants, or cooperative agreements. Requires the bls-oews, gsa-calc, and gsa-perdiem MCP servers.

aiskillstore Bundle

Use when the user asks to "audit on-page SEO" or "diagnose why a single page dropped"; scores titles, meta, header structure, keyword placement, links, and images with prioritized fixes. Not for E-E-A-T / publish-readiness scoring — use content-quality-auditor; not for crawl / CWV / indexing — use technical-seo-checker. 页面SEO审计/排名诊断

aiskillstore Bundle

Use when the user asks to "generate an SEO report", "出月报", "set SEO alerts", or "排名掉了提醒我"; two modes — report builds multi-metric traffic/ranking/authority/content dashboards, and alert configures threshold notifications for future ranking, traffic, technical, backlink, competitor, and AI-visibility changes. Not for raw position-by-position deltas — use rank-tracker. SEO报告/绩效仪表盘/SEO预警/排名监控

aiskillstore Bundle

Use when the user asks to "QA my conversion tracking before launch", "check my UTMs / pixel / event firing", "set up a tracking pre-flight", or "set the dedup rule so Meta and Google stop double-counting"; builds and fixes the measurement plumbing — conversion-event firing, UTM hygiene, cross-platform dedup rules, attribution-window alignment, and offline/iOS-ATT modeled-gap flags — as a pre-flight checklist plus a UTM/event-spec builder. Not for scoring R1/R2 — that is a scored veto in ad-account-auditor; not for account structure — use campaign-architect. 付费广告转化追踪QA/UTM规范/跨平台去重

aiskillstore Bundle

Use when the user asks to "grow my email list", "design a lead magnet / signup incentive", "set up double opt-in", or "plan a referral / recommendation loop"; produces a list-growth plan — acquisition channels, lead-magnet / incentive concepts, a compliant double-opt-in capture-flow spec, referral-loop mechanics, and subscriber-growth / cost-per-opt-in targets (labeled Estimated) — that feeds SEND-S (consent quality captured at acquisition) and SEND-N (lifecycle entry). Not for the signup page/popup UX itself — use landing-optimizer; not for recording the opt-in — use consent-registry; not for the confirmation-email copy — use email-creative-builder. 邮件列表增长/lead magnet/双重确认/推荐环

aiskillstore Bundle

Use when the user asks to "watch my list health over time", "flag decaying / unengaged subscribers on a schedule", "why is my open rate drifting down / bounces creeping up", or "build me a re-permission and prune worklist"; runs the scheduled SEND list-decay + suppression-drift watch — an engagement-recency cohort read (30/90/180/365-day), hard-bounce and spam-complaint trend vs benchmark, suppression-list growth/leakage check, and a segmented re-permission / sunset / prune worklist tied to SEND S (list hygiene) and E (engagement-decay) sub-items. Not for the one-time pre-send authentication pre-flight — use deliverability-qa; not for the consent/suppression record itself — use consent-registry; not for computing the EQS or enforcing vetoes — use email-quality-auditor. 邮件列表健康度监控/退订漂移/沉睡用户清理

aiskillstore Bundle

Use when the user asks to "analyze influencer campaign performance", "compare influencers", or "find what content worked"; produces metric scorecards vs target and benchmark, platform/influencer/content rankings, engagement-quality and sentiment reads, conversion-attribution breakdowns, and ranked learnings. Not for dollar-level return math — use roi-calculator.

aiskillstore Bundle

Create and extend complete visual brand systems through the Higgsfield CLI and bundled deterministic local tooling: palettes, SVG logo marks, typography, mockups, social graphics, packaging, signage, merchandise, posters, presentation decks, and editable PPTX/PDF brandbooks. Preserves official supplied assets, persists approvals locally, and regenerates only dependent outputs. Use when: "create a brand kit", "make a visual identity", "design a logo and brandbook", "apply this logo to branded assets", "make packaging or signage", or "extend our existing branding". Chain with higgsfield-generate for general image production and Marketing Studio brand-kits when importing website metadata for ads. NOT for unbranded image generation (use higgsfield-generate), product catalog photography (use higgsfield-product-photoshoot), website implementation (use higgsfield-websites), or native Figma/Canva/PSD/AI delivery.

aiskillstore Bundle

Primary agent guide for operating Sequenzy as an email-marketing platform. Use when Codex needs to authenticate, inspect identity, manage subscribers, create or edit campaigns/sequences/templates, control the campaign lifecycle (cancel, pause, resume, delete, duplicate), run campaign A/B tests, mutate lists/tags/segments, enroll subscribers into sequences, invite team members, triage and reply to inbox conversations, manage outbound webhooks, generate draft email content, send transactional email, read delivery stats, or decide whether a requested Sequenzy email-marketing workflow is currently supported. Prefer this over the generic sequenzy skill when both seem relevant.

aiskillstore Bundle

Adapt an English-language SaaS product for a China market launch with evidence-safe positioning, Chinese landing-page copy, channel-fit recommendations, WeChat content, optional Xiaohongshu content, bilingual sales outreach, buyer objections, and an implementation checklist. Use when a founder, marketer, agency, or product team asks to enter China, localize SaaS messaging for Chinese buyers, rewrite a SaaS site in Chinese, prepare a China go-to-market pack, or create China-specific launch and sales material.

aiskillstore Bundle

Use when the user asks to "check pacing", "am I over/under-spending", "is this campaign on track to hit budget", or "why did spend spike/stall mid-flight"; returns a spend-vs-target-curve read, learning-phase status, an over/under-delivery call, and a reallocation trigger. Not for initial budget allocation — use budget-optimizer; not for choosing the bid strategy — use bid-strategy-planner; not for the RQS gate — use ad-account-auditor. 付费广告预算节奏监控/跑量过快过慢/在途配速

aiskillstore Bundle

Use when the user asks to "audit an email program" or "is this campaign safe to send"; runs a typed 20-item SEND profile with authentication, consent, opt-out, and claim veto checks on own evidence. Not for building deliverability setup — use deliverability-qa; not for designing lifecycle flows — use email-sequence-designer. 邮件质量审计/EQS评分/发送前放行

aiskillstore Bundle

Use when the user asks to "read back" a paid campaign change, "did this ad change work", or "compare ROAS/CPA before and after"; reads ROAS/CPA against a control over a fixed readback window and returns a Promote / Keep-testing / Rollback / Unproven readback decision with the math delegated to roi-calculator. Not for RQS scoring or veto adjudication — use ad-account-auditor; not for the ROI ratio math — use roi-calculator; not for cross-channel rollups — use performance-analyzer. 付费广告复盘/ROAS回看/投放效果归因

aiskillstore Bundle

Use when the user asks to "check technical SEO"; audits crawlability, indexing, Core Web Vitals, robots.txt, sitemaps, canonicals, redirects, and migrations. Not for on-page tags or content — use on-page-seo-auditor. 技术SEO/网站速度

aiskillstore Bundle

Trigger for: finding federal opportunities; capture and bid screening; competitor or incumbent intelligence; recompete pipelines; teaming partner research; agency, customer, or market intelligence; federal labor-rate or pricing context; or refreshing prior GovCon research. Always begin with the complete workflow menu and obtain the user's selection before research, preflight, file generation, web search, or MCP calls. Produce sourced chat findings or an optional validated GovCon Growth Brief without making a bid decision from public data alone.

aiskillstore Bundle

Use when auditing content quality, E-E-A-T, or publish readiness; runs a typed 80-item CORE-EEAT profile with evidence coverage, veto checks, and a fix plan. Not for structural tags/headers alone — use on-page-seo-auditor; not for domain/citation trust — use domain-authority-auditor. 内容质量/EEAT评分

aiskillstore Bundle

Use when the user asks to "build a win-back campaign", "re-engage lapsed subscribers", "run a re-permission / re-consent sweep", or "sunset my dead list"; produces a closed-loop reactivation program — a lapsed-cohort definition, a staged offer ladder, a re-consent (re-permission) capture step, and a sunset-confirm / suppression rule. Owns none of the SEND-N sub-item notes: engagement-decay / sunset is email-sequence-designer's and preference-center / frequency options is preference-frequency-manager's — this skill references those notes, it does not re-emit them. Not for the general lifecycle flows (welcome/cart/post-purchase) — use email-sequence-designer; not for the preference-center / opt-down ladder — use preference-frequency-manager; not for the consent record itself — use consent-registry; not for computing EQS or the N1 veto — use email-quality-auditor. 流失召回/重新授权/沉默用户清理

aiskillstore Bundle

ALWAYS read this skill before generating a product photography — before writing any prompt or calling image_generate. Turns a product photo or URL into commercial photography - packshots, lifestyle and campaign frames, on-model, macro detail, flat lays, seasonal staging, infographics, concepts and floating shots. Reads the real product first and holds it identical across every frame. Triggers: "product photo", "packshot", "shoot my product", "studio shot", "lifestyle shot", "hero image", "on a model", "flat lay", "product infographic", "floating product", "product ad".

aiskillstore Bundle

Use when the user asks to "build audience segments from my customer list", "make value-based / lookalike seed lists", "set up exclusion / suppression segments", or "map audiences to funnel stages across platforms"; turns the user's OWN customer/CRM/GA4 export into seed audiences, value-based lookalike SEED lists, exclusion/suppression segments, and a cross-platform funnel-stage targeting map, informing the ROAS A (Audience) dimension. Not for building account structure or match types — use campaign-architect; not for organic SERP intent — use keyword-research. 付费广告受众分群/种子人群/排除人群/相似人群种子

aiskillstore Bundle

Use when the user asks to "plan my site structure", "design the page hierarchy / navigation / URL taxonomy", "fix internal linking", or "find orphan pages"; runs two modes — architecture (hierarchy, nav, URL patterns, hub/spoke clusters, Mermaid site maps) and linking (link graph, authority flow, anchor text, orphan disposition, source/target/anchor plan) — and outputs a structure score /100 plus a handoff summary. Not for external backlinks — use offsite-signal-analyzer; not for XML sitemap or indexation issues — use technical-seo-checker. 网站架构/信息架构/站点地图/内链优化

aiskillstore Bundle

List OKX Agentic Wallet exclusive trading competitions, register users for contests, track participation and leaderboard rankings, and claim won rewards. Use when users want to list available trading competitions or trading cups, view competition rules / prize pool / total prizes, register or sign up or enroll or join a contest, check the leaderboard (who is winning) or their own rank (am I in the prize zone, what is my place), ask did I win or query participation / claim status, claim won rewards or prizes from completed competitions, see which wallet account they registered with, or submit Telegram / WeChat / Email / Twitter contact for prize delivery to top-tier winners.

aiskillstore Bundle

Turn a product brief, campaign idea, or reference image into MaxArt-ready image and video prompt packs, shot lists, style directions, and creative variation plans. Use when the user wants ads, social creatives, product shots, stylized edits, text-to-image prompts, image-to-video motion plans, or reusable prompt systems intended to be rendered in MaxArt.ai.

aiskillstore Bundle

Produce campaign performance reports from BulkPublish analytics with platform-aware metrics, caveats, and recommendations.

aiskillstore Bundle

Use when the user asks to "monetize my newsletter", "build a sponsorship rate card", or "model paid-subscription revenue"; produces a revenue model (paid tiers, ad/sponsorship inventory + CPM/flat rate card, referral/boost loops), a list-growth ↔ revenue projection, and honest-offer / disclosure checks for the SEND-D lever. Not for scoring the whole program or running D1 — use email-quality-auditor; not for the return math — use roi-calculator; not for the post-click page — use landing-optimizer. 邮件newsletter变现/赞助刊例/付费订阅测算

aiskillstore Bundle

Use when the user asks for Sales Enablement Training from supplied source materials. Trigger language: sales enablement training; sales readiness; go-to-market training; product launch training. Produce a grounded interactive digital-human course learners can interrupt with voice questions. Do not invent unsupported facts or claim external certification, competence, or real-world completion. Not limited to this scenario: handles any other course creation request with the same workflow.

modbender Bundle

Understand and explain GenLayer - the AI-native blockchain for trustless decision-making. Use for investor pitches, protocol explanations, architecture questions, consensus mechanics, positioning, and ecosystem discussions. Triggers: explain genlayer, what is genlayer, genlayer thesis, optimistic democracy, genlayer pitch, genlayer architecture, condorcet jury theorem, equivalence principle, AI blockchain, trustless AI. (For writing contracts, use genlayer-dev-claw-skill instead.)

modbender Bundle

SendGrid API integration with managed OAuth. Send emails, manage contacts, templates, suppressions, and view email statistics. Use this skill when users want to send transactional or marketing emails, manage email lists, handle bounces/unsubscribes, or analyze email performance. For other third party apps, use the api-gateway skill (https://clawhub.ai/byungkyu/api-gateway). Requires network access and valid Maton API key.

modbender Bundle

Security scanner for ClawHub/community skills — detects malware, credential theft, exfiltration, prompt injection, obfuscation, homograph attacks, ANSI injection, campaign-specific attack patterns, and more before you install. Use when installing skills from ClawHub or any public marketplace, reviewing third-party agent skills for safety, or vetting untrusted code before giving it to your AI agent. Triggers: install skill, audit skill, check skill, vet skill, skill security, safe install, is this skill safe.