Marketing & Growth
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
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iamwaqargulzar Bundle Site Structure OptimizerUse when the user asks to "plan my site structure", "design the page hierarchy / navigation / URL taxonomy", "fix internal linking", or "find orphan pages"; runs two modes — architecture (hierarchy, nav, URL patterns, hub/spoke clusters, Mermaid site maps) and linking (link graph, authority flow, anchor text, orphan disposition, source/target/anchor plan) — and outputs a structure score /100 plus a handoff summary. Not for external backlinks — use offsite-signal-analyzer; not for XML sitemap or indexation issues — use technical-seo-checker. 网站架构/信息架构/站点地图/内链优化
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iamwaqargulzar Bundle Advocacy Program DesignerUse when the user asks to "design an employee advocacy program", "set up founder-led sharing", or "build a share kit for the team"; produces an advocacy program blueprint in two modes — participation-driven opt-in (default) or top-down assigned with its coercion and authenticity risks flagged — with a voluntary opt-in roster spec submitted as channel-registry proposal events, share kits with mandatory per-person variation, staggered human posting windows plus anti-pod guardrails (no coordinated identical reshares, no engagement rings), per-person material-connection disclosure lines per FTC and 《互联网广告管理办法》, and a Slack/Teams distribution spec. Not for paid creator campaigns — use campaign-planner. 员工倡导/创始人IP分享/内部分享计划/披露合规
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iamwaqargulzar Bundle Category Narrative MapperUse when the user asks to "map the category narrative", "tear down how competitors tell their story", or "find the language conventions in our market"; produces a category narrative map — the dominant stories and points of view in the category, its language conventions and framing clichés, and a per-competitor narrative teardown (arc, claimed onlyness, proof pattern) plus how each rival's messaging has shifted over time (scraped copy vs archived copy). Not for the positioning canvas itself — use positioning-mapper; not for the beachhead's beliefs and objections — use audience-belief-mapper; not for SERP keyword targeting — use keyword-research; not for claim adjudication — use offer-claims-registry. 品类叙事/竞争叙事拆解/语言惯例/叙事演变
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iamwaqargulzar Bundle Product Marketing ContextCompatibility skill for product marketing context. Use when a user or upstream workflow invokes this name; route the task to `product-marketing` while preserving the requested scope and source-specific intent.
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iamwaqargulzar Bundle Strategic Narrative DesignerUse when the user asks to "design our change narrative", "build the old-world-to-new-game story arc", or "frame the shift our category is undergoing"; produces a Raskin-style strategic narrative arc — old world → the undeniable shift → winners vs losers under the new rules → the promised land → proof the promised land is real — derived from the positioning truth set and the belief/objection map, feeding the TALE Architecture arc sub-item. Every proof beat is labeled Measured / User-provided / [needs source] and this skill never adjudicates a claim. Not for the message house hierarchy — use message-system-architect; not for the pitch deck narrative — use pitch-narrative-builder; not for claim substantiation — use offer-claims-registry. 变革叙事弧/旧世界/应许之地/战略叙事结构
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iamwaqargulzar Bundle Newsletter Monetization PlannerUse when the user asks to "monetize my newsletter", "build a sponsorship rate card", or "model paid-subscription revenue"; produces a revenue model (paid tiers, ad/sponsorship inventory + CPM/flat rate card, referral/boost loops), a list-growth ↔ revenue projection, and honest-offer / disclosure checks for the SEND-D lever. Not for scoring the whole program or running D1 — use email-quality-auditor; not for the return math — use roi-calculator; not for the post-click page — use landing-optimizer. 邮件newsletter变现/赞助刊例/付费订阅测算
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joogy06 Bundle Career CoachUse when the user asks about career progression, promotion strategy, salary negotiation, interview preparation, resume/CV strategy, cover letters, LinkedIn branding, online presence, personal websites, leadership development, managing up, executive sponsorship, corporate ladder navigation, performance reviews, career transitions, AI-era job search, AI interviews, applicant tracking, recruiter relationships, personal branding, professional development planning, competency growth, career assessment, or any career-related question. Trigger on - promotion, raise, compensation, bonus, title, grade, calibration cycle, career plan, career change, IC to manager, offer negotiation, what should I do with my career. Parent skill for the career-* skill family.
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joogy06 Bundle Business EdgeUse when a business needs end-to-end analysis and a strategy, not a single-domain fix — "how do we grow", "audit my business", "why aren't we selling", "what should we do next", "review our website and marketing", "find our gaps". Runs a phased engagement — scope, scan, diagnose, position, plan, dispatch, measure — that analyses a business across all dimensions, proposes strategy, produces a costed action list, and routes each action to the right specialist skill (SEO, UX, web design, CRO, content, lifecycle, platform). Works for any business, product, brand or person. Designed for operators who cannot outspend incumbents, so it prefers asymmetric methods over commodity best-practice.
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joogy06 Skill Ecommerce GrowthUse when building or auditing customer-facing pages (homepage, category, product, cart, checkout), planning cart recovery or email campaigns, implementing cross-sell/upsell, or optimizing site performance and navigation for a WooCommerce store.
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joogy06 Skill SEO Data AnalystUse when querying Google Search Console, Google Analytics 4, or Microsoft Clarity data for SEO analysis. Covers API endpoints, authentication, rate limits, and agent workflow recipes for content decay detection, cannibalization analysis, funnel optimization, and behavioral insights.
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ericrisco Bundle Medium StrategyUse when planning Medium as a growth and revenue system over months rather than one post — the Partner Program, solo profile versus starting or pitching a publication, engineering for Boost and the distribution tiers, tag and topic choices for reach, and a canonical cross-posting plan, read from and written back to the wiki so each session compounds. NOT writing the article's hook, structure or prose (that is `medium-writing`), NOT the mechanical format-and-submit step (that is `medium-publishing`).
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ericrisco Bundle Competitor WatchUse when an already-named set of rivals is watched on a cadence — pricing, features, positioning and changelog diffed into a maintained tracker plus an append-only, classified change log. NOT sizing the market or choosing who the rivals are (that is `market-research`), NOT one-off page extraction (that is `data-scraper`).
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ericrisco Bundle Youtube StrategyUse when a YouTube channel needs a system-level decision — positioning and niche, upload cadence, how videos chain into playlists and series, end-screen routing, or a what-is-working review — read from and written back to the channel's own learning wiki rather than one video's choices. NOT generating next-video topics (that is `youtube-ideation`), NOT per-video titles or thumbnail text (that is `youtube-packaging`), NOT designing the thumbnail image (that is `youtube-thumbnails`), NOT fetching metrics from the Data API (that is `youtube-api`).
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ericrisco Bundle Linkedin StrategyUse when a LinkedIn presence — personal brand or company page — needs an account-level decision spanning months: positioning and point of view, three to five content pillars, posting cadence, whether content lives on the founder's profile or the company page, and the social-selling rhythm, read from and written back to the presence's own learning wiki. NOT writing the post copy or hook (that is `linkedin-content`), NOT building a carousel deck (that is `linkedin-carousels`), NOT sending DMs (that is `linkedin-outreach`), NOT pulling raw analytics (that is `linkedin-api`).
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ericrisco Bundle Medium PublishingUse when a finished article has to land on Medium correctly — profile vs publication, cross-posting under a canonical link so your own site keeps the SEO credit, import-tool failures, the 5-tag cap, pseudo-Markdown gotchas. NOT writing or headlining the piece (that is `medium-writing`), NOT cadence or earnings (that is `medium-strategy`).
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ericrisco Bundle Technical WritingUse when writing or fixing user-facing technical docs — a README, a getting-started tutorial, a how-to guide, or API/CLI/config reference — especially when a page tries to teach, explain and enumerate at once, a tutorial branches, a reference is padded with opinions, a README reads like a sales pitch, samples are stale, or weasel words have crept in. NOT an SEO blog article (that is `article-writing`), NOT the content calendar or pipeline (that is `content-engine`).
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ericrisco Bundle Youtube PackagingUse when writing or fixing the text that ships with a YouTube upload — title, description, tags, hashtags and chapters — when click-through is weak and the words are the suspect, or when closing the loop on what last performed. NOT designing the thumbnail image (that is `youtube-thumbnails`), NOT inventing the idea or angle (that is `youtube-ideation`), NOT the channel growth plan (that is `youtube-strategy`), NOT pushing the fields via the Data API (that is `youtube-api`).
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ericrisco Bundle Youtube ThumbnailsUse when designing or fixing a YouTube thumbnail, making variants for an A/B test, or working out which thumbnail style wins on a channel — including the trap where CTR looks fine but the test keeps selecting the duller image on watch-time share. NOT pairing the title with the thumbnail as one click-promise (that is `youtube-packaging`), NOT channel positioning or niche (that is `youtube-strategy`), NOT setting a thumbnail through the Data API (that is `youtube-api`).
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planifest Bundle Web Design EngineerBuild high-quality visual Web artifacts using HTML/CSS/JavaScript/React — web pages, landing pages, dashboards, interactive prototypes, HTML slide decks, animated demos, UI mockups, data visualizations, and more. Use this skill whenever the user's request involves a visual, interactive, or front-end deliverable, including: - Creating web pages, landing pages, dashboards, marketing pages - Building interactive prototypes or UI mockups (with device frames) - Building HTML slide decks / presentations - Creating CSS/JS animations or timeline-driven animated demos - Turning design mockups, screenshots, or PRDs into interactive implementations - Data visualization (Chart.js / D3, etc.) - Design system / UI Kit exploration Even if the user doesn't explicitly say "HTML" or "web page," this skill applies whenever the intent is to produce something visual, interactive, or presentational. Not applicable: pure back-end logic, CLI tools, data-processing scripts, non-visual code tasks, command-line debugging.
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planifest Bundle Algorithm Complexity AnalysisAnalyze candidate algorithms for time/space complexity, scalability limits, and resource-budget fit (CPU, memory, I/O, concurrency). Use when feasibility depends on input growth or latency/memory constraints and quantitative bounds are required before implementation; do not use for persistence schema or deployment topology decisions.
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planifest Bundle Performance Capacity PlanningPerformance capacity planning workflow for forecasting demand, defining headroom policy, and preventing saturation-related SLO breaches. Use when traffic growth or workload forecasts require explicit capacity and threshold decisions; do not use for non-performance functional acceptance decisions.
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allinherog-star Bundle SEO Article ReviewSEO/AEO 诊断助手适合内容创作者、运营、市场营销、technical在用户提出“这篇能被 AI 引用吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成摘要、诊断结论、行动建议和可复用交付物。
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allinherog-star Bundle AI Programmatic SEO程序化 SEO 助手适合市场营销、运营、内容创作者、software在用户提出“页面能批量获客吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成页面集群规划、模板风险提示、内容生产清单。
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allinherog-star Bundle Paywall Upgrade Cro转化实验助手适合市场营销、运营、产品、销售在用户提出“这个改动值得测吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成摘要、诊断结论、行动建议和可复用交付物。
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allinherog-star Bundle AI Product Marketing产品营销助手适合内容创作者、市场营销、运营、内容媒体在用户提出“卖点说清了吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成转化问题优先级、可复制改稿、实验或跟进行动清单。
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allinherog-star Bundle Marketing Psychology文案诊断助手适合市场营销、运营、产品、销售在用户提出“这段文案能打动人吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成摘要、诊断结论、行动建议和可复用交付物。
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allinherog-star Bundle AI SEO Content WriterSEO 内容写作助手适合市场营销、运营、内容创作者、software在用户提出“这篇能带搜索流量吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成内容诊断、结构化优化建议、可执行发布清单。
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allinherog-star Bundle Gtm One Page Strategy转化实验助手适合销售、市场营销、运营、产品在用户提出“这个改动值得测吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成摘要、诊断结论、行动建议和可复用交付物。
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allinherog-star Bundle AI Community Marketing社群运营策划助手适合内容创作者、市场营销、运营、内容媒体在用户提出“社群怎么活起来”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成转化问题优先级、可复制改稿、实验或跟进行动清单。
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allinherog-star Bundle AI Paywall Upgrade Cro付费墙优化助手适合市场营销、产品、运营、software在用户提出“付费墙能转化吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成升级阻力诊断、权益表达改稿、实验建议。
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allinherog-star Bundle AI SEO Aeo Blog WriterSEO/AEO 博客写作助手适合市场营销、运营、内容创作者、software在用户提出“这篇该怎么写”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成内容诊断、优化建议、执行清单。
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allinherog-star Bundle AI SEO Aeo Content ClusterSEO/AEO 内容集群助手适合市场营销、运营、内容创作者、software在用户提出“内容集群怎么搭”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成内容诊断、优化建议、执行清单。
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allinherog-star Bundle AI SEO Aeo Internal LinkingSEO/AEO 内链助手适合市场营销、运营、内容创作者、software在用户提出“AI 会顺着内链读吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成内容诊断、优化建议、执行清单。
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allinherog-star Bundle AI SEO Aeo Keyword ResearchSEO/AEO 关键词助手适合市场营销、运营、内容创作者、software在用户提出“关键词机会在哪”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成内容诊断、优化建议、执行清单。
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allinherog-star Bundle Course Outline Market Positioning业务诊断助手适合运营、市场营销、教育培训、内容媒体在用户提出“这件事该怎么做”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成摘要、诊断结论、行动建议和可复用交付物。
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allinherog-star Bundle Brand Account Positioning Diagnosis业务诊断助手适合运营、市场营销、内容媒体、电商在用户提出“这件事该怎么做”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成摘要、诊断结论、行动建议和可复用交付物。
Frequently asked questions
What are Marketing & Growth agent skills?
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
Which Marketing & Growth skills are most installed?
Popular Marketing & Growth skills on SkillMD right now include site-structure-optimizer, advocacy-program-designer, category-narrative-mapper. Rankings shift as installs change; sort this page by "Most installs" for the live list.
Do Marketing & Growth skills work with Claude Code and Cursor?
Yes. Every skill here ships as a SKILL.md file, an open format that works in Claude Code, Claude.ai, Cursor, Codex, Windsurf, and 60+ other agents. Install one with npx skillmds@latest add <owner>/<name>, or copy the file into your agent's skills directory.