Marketing & Growth

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A reusable lead-qualification engine. Conversational intake builds a qualification prompt capturing the ICP, then leads are enriched and scored into qualified/disqualified verdicts with confidence scores and reasoning. Prompts persist for reuse and calibration. The scoring sub-skill inside the event, Luma, and signal pipelines.

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Scan a dedicated monitoring inbox (IMAP) for incoming newsletter emails and extract buying signals via configurable keyword campaigns — matched keywords, 200-char context snippets, and mentioned companies. Use to monitor industry newsletters (acquisitions, migrations, staffing, technology adoption) for actionable signals without manual reading.

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Scrape and search Reddit posts from one or more subreddits over a time window — ranked by upvotes with each post's URL preserved. Use to find discussions, track competitor or brand mentions, monitor product feedback, and discover ICP pain points. Keyless by default (public Reddit JSON); uses an Apify Reddit actor when APIFY_API_TOKEN is set for reliable scale.

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Build and run a compounding SEO content engine for a client end-to-end — audit current state, identify gaps, build keyword architecture by funnel stage, generate a prioritized content calendar, draft content in the client's brand voice, design internal linking, then publish and monitor on an ongoing cadence. A standing engagement (not a one-off report) that orchestrates the SEO sub-skills with mandatory human checkpoints. Requires an answer-engine key (via the AEO sub-step).

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Aggregate support, communication, usage, and commercial signals per account into a scored churn-risk report with severity tiers, root-cause hypotheses, and specific save plays. Built for seed/Series A teams with no CS platform — a spreadsheet of customers, a Slack channel, and a support inbox. Scoring is deterministic; the agent writes hypotheses and save plays.

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The final mile of outbound — take leads from any source, design and write email sequences, verify deliverability, then load the campaign into the user's chosen tool (lemlist/instantly) or send one-off (sendgrid/resend) or export a tool-ready CSV, and launch. The launch target for the signal composites and outbound-prospecting-engine once contacts and drafts exist.

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Search Hacker News stories and comments for a topic, tool, or brand and return ranked discussions (points, comments, links). Use to track tech-community sentiment, find Show HN / Ask HN launches, and surface buying or competitive signals. Free, no API key.

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Pull all inbound leads from a period (demo requests, trial signups, content downloads, webinar regs, chatbot convos), classify by source urgency, qualify against ICP, enrich with context, and produce a prioritized action queue with a recommended response per lead. Turns a messy form-fill inbox into a who-to-call-first list.

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Track what a defined set of Key Opinion Leaders (KOLs) post on LinkedIn and X, cluster posts into topics, and surface trending narratives early (Convergence / Spike / Underdog / Controversy) with a weekly digest and content-action recommendations. Use to ride a breaking wave instead of creating one. Composite — chains linkedin-profile-post-scraper + x-mention-tracker; the agent clusters topics.

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Turn a messaging debate into data — generate 3-5 strategically distinct messaging variants for a value proposition, design a structured A/B test (LinkedIn organic and/or cold email), then normalize and score the returned metrics with a fixed weighting + significance gate to declare a winner and recommend where to deploy it. You (the agent) generate variants and write the narrative; deterministic scripts lay out the test schedule and score the results.

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Scrape product reviews from G2, Capterra, or Trustpilot in one skill (platform dispatch), normalized into a common schema with platform extras preserved. Use to monitor competitor reviews, track product sentiment, and gather Voice-of-Customer. Per-platform Apify actors when APIFY_API_TOKEN is set; keyless Playwright degrade otherwise.

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Build an SEO performance profile for a domain — authority/traffic estimates, organic keyword footprint, top pages, backlink/referring-domain signals, real per-keyword SERP rankings, and auto-discovered competitors from keyword overlap. Leads with keyless serp-derived ground truth; paid Semrush/Ahrefs APIs are optional enrichment. The agent labels estimates and writes the profile.

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Tech Stack Teardown

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Search the Wayback Machine (Internet Archive) for archived snapshots of a URL or domain and optionally fetch cached page content as readable text. Use to recover removed customer lists, testimonials, case studies, and partner directories, and to track how a competitor's messaging evolved over time. Free, no API key.

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Turn raw ad-campaign performance data (Google, Meta, LinkedIn) into clear cut/scale/test decisions — diagnose waste, identify winners, check statistical significance, and produce a concrete cross-channel budget-reallocation plan with scenario modeling and dollar-amount shifts. For founders/paid-media owners who need a specialist's read, not a dashboard summary.

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Research one competitor from every public angle — website/messaging, G2/Capterra reviews, ads, social chatter, and pricing — and synthesize an opinionated sales battlecard (positioning traps, landmine questions, objection handlers, win/loss themes). Use when prepping reps for competitive deals or building a competitive program. Keyless backbone; the agent does all synthesis.

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Build a structured personal voice guide for X and/or LinkedIn by scanning a person's past original posts and refining through sample-and-feedback loops. The guide (persona, dos/don'ts, banned phrases, hook patterns, format rules, annotated real examples) is consumed by create-x-content, create-linkedin-content, and social-kit. The agent authors the guide; a bundled deterministic analyzer supplies corpus stats + absence-derived banned-phrase candidates. For individual social voice, not corporate brand voice.

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Find LinkedIn job postings by search term and location, returning structured jobs (title, company, location, salary, job type, description, URL) for GTM research, hiring-signal sourcing, and job-pipeline building. Apify LinkedIn jobs actor when a token is set; keyless site:linkedin.com/jobs search otherwise.

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Find speakers, hosts, and guest profiles at Luma events for outreach prospecting. Two modes — a free direct page scrape (event metadata + hosts) and a paid Apify search mode returning full guest profiles with LinkedIn/X/bio. The attendee-sourcing front end of the event-prospecting and Luma lead pipelines.

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The catch-all signal composite — take any news (article, post, announcement, event, regulation, launch, acquisition, layoff, expansion), evaluate whether the companies/people in it fit ICP, identify the connection to the product, find the right people, and draft outreach using the news as the hook. Handles evaluate-only and full-outreach modes. Hands off to cold-email-outreach or linkedin-outreach.

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Scrape trending products from Product Hunt for a daily, weekly, or monthly window — ranked by upvotes. Use to discover new launches, track competitors, and monitor the startup ecosystem in a space. Keyless by default (Playwright over the leaderboard); uses an Apify Product Hunt actor when APIFY_API_TOKEN is set for reliable scale.

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Reverse-engineer competitors' programmatic SEO — crawl their sitemaps, cluster URLs into pattern types (vs/, integrations/, for-{industry}/, use-cases/, glossary/, tools/), estimate page count per pattern, sample template quality, infer which patterns drive traffic, and surface the white-space / variation / quality gaps you can exploit. Recon step before a buildout; feeds programmatic-seo-planner. Keyless (paid traffic APIs optional).

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SEO Traffic Analyzer

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Email campaign/sequence diagnostic beyond vanity metrics — pulls sends/opens/replies/bounces by touch and variant, reads the copy you sent and every reply, then produces a prioritized report on what's working, what's not, and what to do. Tool-agnostic (Instantly/Lemlist/CSV). Metrics are computed; reply classification, copy grading, and recommendations are the agent's.

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Crawl a site's sitemap, sitemap index, and RSS/Atom feeds to build a complete content inventory — every page with URL, title, date, content type, and topic cluster — plus publishing-cadence stats and optional deep per-page analysis (word count, images, internal links, has-CTA). No API key. Foundation for SEO audits, content-gap analysis, and brand-voice extraction.

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Analyze a company's published content (blog posts, landing pages, case studies) and produce an actionable Brand Voice Profile — tone, vocabulary, sentence structure, formatting habits, and target persona — so later outreach, content, or campaigns sound like the existing brand. Deterministic scripts fetch and measure the corpus; you (the agent) write the voice profile. Keyless fetch.

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Produce branded, self-contained content assets — industry reports, landing pages, comparison sheets, one-pagers — as styled HTML the agent authors, then exported to high-res PNG and/or print-ready PDF for lead magnets and marketing collateral. Use when a campaign or launch needs a polished downloadable deliverable, not just copy.

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Content Brief Factory

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Keep a brand's AI answer-engine visibility under continuous watch — on a recurring schedule re-run the AEO visibility check across Perplexity/ChatGPT/Gemini over a frozen prompt set, persist each run, diff against history, and alert the team only when mention rate, prominence, or share-of-voice materially moves (a competitor overtakes you, an engine drops you, a new citation source appears). The recurring wrapper around aeo-visibility. Requires one answer-engine key (Perplexity canonical); durable history defaults to a local JSONL ledger, with Supabase as an optional upgrade.

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Track known buyers, champions, and power users for job changes; when one moves to a new company, qualify the new company against ICP and draft warm, relationship-led outreach. The highest-conversion outbound signal — these people already trust the product. Composite that hands off to cold-email-outreach or linkedin-outreach.

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Find the decision-makers at a named company for a given set of target titles using a cheapest-first fallback (Apollo People Search when available, keyless LinkedIn-profile search otherwise). Returns contacts with name, title, LinkedIn URL, and location. Use when you have an ICP-fit company and need the humans to reach.

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Detect recently-funded startups (Series A-C) as buying signals — fresh capital, growth mandate, active vendor evaluation. Aggregates funding announcements across tech press, Crunchbase, and Hacker News (keyless), dedups across sources, then (agent) extracts company/stage/amount/date and ranks for outreach in the post-raise buying window.

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Across a list of companies, detect job postings for roles the product augments or replaces, find the right people (hiring manager, budget holder, potential champions), and draft outreach using the open role as the hook — they've already acknowledged and budgeted the problem. Composite that hands off to cold-email-outreach or linkedin-outreach.

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Search LinkedIn posts by keyword, sorted by engagement or date, returning author, post text, reaction/comment/share counts, URL, and date. Use to research what people say about a topic, find high-engagement content, spot thought leaders, or seed a warm-lead pipeline. Apify actor primary with a keyless web-search degrade.

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Pain-Language Engagers

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Find the highest-leverage quick-win SEO content opportunities by comparing a site's existing content against competitor topic coverage, then return a prioritized Top 10 list of posts to write or update — filtered for commercial intent against the ICP. A lighter, faster cousin of seo-content-audit focused purely on the gap-to-opportunity list. Keyless (paid SEO APIs optional); feeds seo-content-engine and topical-authority-mapper.