Marketing & Growth

0xranx Skill

When the user needs to define KPIs, set up a metrics framework, choose what to measure, or says 'what should we track,' 'define our metrics,' 'KPIs,' 'north star metric,' 'how do we measure success,' 'OKRs,' 'dashboard metrics,' or is starting a new product/feature and needs to decide what data matters.

0xranx Skill

When the user needs to set up product analytics, event tracking, or says 'set up analytics,' 'add tracking,' 'GA4,' 'Mixpanel,' 'PostHog,' 'Amplitude,' 'what events should we track,' 'conversion tracking,' 'funnel tracking,' or is launching a product and needs to instrument it for data collection.

0xranx Skill

When the user needs help with content marketing strategy, editorial calendar, blog planning, or says 'content strategy,' 'what should we write about,' 'blog topics,' 'editorial calendar,' 'content plan,' 'topic clusters,' 'pillar pages,' or wants to drive organic traffic through content.

ivklgn Bundle

Manual, strategic SEO review and methodology — no tooling required. Use when the user wants to audit, diagnose, or improve SEO and ranking, or mentions "SEO audit," "technical SEO," "why am I not ranking," "on-page SEO," "meta tags review," "E-E-A-T," or "SEO health check." Covers crawlability, on-page, content quality, and keyword strategy, ending in a prioritized report. For an automated, crawler-driven scan with a health score, use the audit-website skill instead.

ivklgn Bundle

Automated technical website audit via the squirrelscan CLI: crawls a live or local site and checks 230+ rules across SEO, performance, security, technical, content, and 16 other categories, returning an LLM-optimized report with a health score, broken links, meta-tag analysis, and actionable fixes (with an optional confirm-first fix loop). Use for a fast, tool-driven scan of a website or webapp. For manual SEO strategy and content review without a crawler, use the seo-audit skill instead.

ivklgn Bundle

Use when building Next.js applications with App Router, server components, or server actions. Invoke to configure route handlers, implement middleware, set up API routes, add streaming SSR, write generateMetadata for SEO, scaffold loading.tsx/error.tsx boundaries, or deploy. Triggers on: Next.js, App Router, RSC, use server, Server Components, Server Actions, React Server Components, generateMetadata, loading.tsx, Next.js deployment, Vercel, Next.js performance.

othmanadi Bundle

Use when building, redesigning, or reviewing a website or web surface that must not look generated. Covers landing pages, e-commerce (PLP, PDP, cart, checkout), car and vehicle inventory sites, course and cohort school pages, portfolios, dashboards, and marketing sites. Handles visual direction, WebGL and canvas effects, shadcn registry components, scroll choreography, typography, color, motion, empty and error states, accessibility, performance budgets, and multi-viewport visual verification. Also use when a page came out bland, templated, or "AI-looking" and needs a real direction, or when an installed registry component renders wrong.

recusive Bundle

Build and refine user interfaces with Tailwind CSS. Use when the user asks to build, design, style, or refine web UI — landing pages, dashboards, marketing sections, forms, buttons, cards, pricing tables, hero sections, testimonials, or Tailwind markup cleanup. Generates multiple design variations on exploratory requests.

selat-ai Bundle

Use this skill when the user wants to build a verified cold-email or outreach list — e.g. "build an email campaign", "find and verify emails for a domain", "find someone's work email", "verify these emails before I send", "enrich a lead for personalized outreach", "get company brand context for outreach". Runs a 7-step pipeline across MPP merchants (Fiber company search, Hunter domain/email lookup + verification + bounce check, Apollo lead enrichment, Abstract Company Enrichment company context), all through the SELAT Router.

selat-ai Bundle

Use this skill when the user wants deep GTM lead enrichment from an email address — e.g. "enrich this lead", "who is jane@acme.com", "get me funding and company data for this contact", "enrich jane@acme.com with LinkedIn and funding", "deep enrichment for a prospect". Runs Apollo people enrichment as the primary person source (identity, title, LinkedIn), Hunter for company data, with Apollo organization enrichment as the fallback for funding. All calls are MPP on Tempo payments via the SELAT Router. Cost ≈ $0.02–$0.03 per lead.

selat-ai Bundle

Use this skill when the user wants to enrich a sales lead or GTM prospect from an email address — e.g. "enrich this lead", "who is jane@acme.com", "look up this prospect", "GTM enrichment", "find the person and company behind this email", "qualify this lead with buying signals". Runs a cost-efficient multi-provider waterfall (Apollo, Hunter, and Abstract Company Enrichment via Locus, plus SELAT-native Twitter) mostly via the SELAT Router (MPP), including a SELAT-native Twitter x402 step, to return person + company data, funding, AI/B2B classification, and buying signals with confidence scoring.

agricidaniel Bundle

Content Repurposing Engine. Transforms any content (YouTube videos, blog posts, podcasts, local files, pasted text) into platform-optimized outputs for Twitter/X, Threads, LinkedIn, Instagram, TikTok, Pinterest, Snapchat, Facebook, YouTube Community, Skool, Discord, Reddit, Quora, Medium, WhatsApp Channels, Telegram, and email newsletters. Atomizes content into reusable pieces, adapts brand voice per platform, generates polls, image prompts (via /banana), publishing calendars, and SEO metadata. Triggers on: "repurpose", "content repurpose", "turn into social media", "cross-platform", "content atomization", "repurpose blog", "repurpose video", "turn this into posts", "threads", "pinterest", "snapchat", "discord", "medium", "whatsapp", "telegram".

agricidaniel Skill

Generates cross-platform SEO metadata including optimized titles, descriptions, hashtag sets, keywords, alt text, and platform-specific search signals. Ensures keyword consistency across all repurposed outputs. Sub-skill of the Content Repurposing Engine. Use when user says "seo metadata", "hashtags", "keywords", "alt text", "cross-platform seo", or "repurpose seo".

agricidaniel Skill

Generates Quora content from content atoms: a detailed answer to a relevant question, a Quora Space post for thought leadership, and question suggestions for authority building. Optimizes for expertise signals, SEO value, and upvote-worthy depth. Sub-skill of the Content Repurposing Engine. Use when user says "quora", "quora answer", "quora space", "quora post", or "repurpose for quora".

agricidaniel Skill

Generates Medium publication content from content atoms: long-form articles (1500-3000 words) with narrative arc, SEO-optimized titles and subtitles, tag and publication targeting, and canonical crosspost handling. Optimizes for Google indexing, read time, and publication submission. Sub-skill of the Content Repurposing Engine. Use when user says "medium", "medium article", "medium post", "medium story", or "repurpose for medium".

cmdr-chara Bundle

Build or audit production web interfaces across architecture, rendering, components, data, forms, authentication boundaries, motion, accessibility, performance, responsive behavior, testing, observability, SEO, deployment, and final browser verification. Use when implementation quality and production behavior are the main decisions. Do not use for visual direction alone, literal screenshot reconstruction alone, mobile-platform selection, or unconditional package installation.

cmdr-chara Bundle

Detect documentation drift caused by code, API, schema, configuration, migration, UI, deployment, or operational changes and update all affected user and maintainer surfaces consistently. Use when behavior or contracts changed and documentation must be mapped, edited, and validated. Do not use to invent product behavior, write unrelated marketing copy, or replace implementation verification.

csfuwwc Bundle

Shopify 独立站(Funcinating/范趣町)新增商品的标准上架流水线。同事只管「提供素材」, skill 把 SEO/handle/metafield/FAQ/集合/结构化数据/多语言/写回上架 全包,只在缺输入、 需拍板、要确认上线时找人。6 步:sync-pull → audit → optimize → translate → regional-pricing → confirm-publish。 上架前逐商品要求用户明确选择 CONTINUE 或 DENY,库存策略无默认值、未确认即阻断。 确认上线时强制校验配送方案/区域运费区/线上履约仓/库存/前台真实 available,未闭环不得记成功。 无「审核」环节——「确认上线」是唯一人工闸。飞书表=工作台+SSOT,Shopify↔飞书同步。 与 humanizer / humanizer-zh 组合。★用前必跑 `scripts/preflight.py` 自检(config/授权/依赖应用),缺就按提示补★。业务标识读 config;token 走 keychain/.env.local 不写死。

csfuwwc Skill

为 Funcinating(范趣町)Shopify guides 博客写「能带流量、能留人、可直接发布」的长文指南。 模板取自 GA4 实测最优文章:流量骨架=labubu-alternatives-2026(60天浏览42,第二名5倍,蹭热词打法), 留人要素=how-to-attach-bag-charm(人均停留72秒)。内置选题方法、结构硬规则(FAQ 必须 h3+p)、 SEO/内链约定、写入 Shopify 与四语言流程、机器可查的验收清单。与 humanizer / humanizer-zh 组合使用。

dojocodinglabs Skill

Generates and validates per-course teaching-context.md files — defines the target student persona, anxiety points, motivation, and AI positioning for consistent content creation

elastic Bundle

Generate or improve meta descriptions in Elastic documentation frontmatter following SEO best practices. Use when adding description fields to doc pages, auditing missing descriptions, or improving metadata for search discoverability.

eliasmalmsandberg Skill

When the user wants help writing, improving, or auditing Google Ads ad copy — RSA headlines, descriptions, headline frameworks, value propositions, CTAs, ad copy testing strategy, or matching copy to search intent. Triggers on 'write ad copy', 'headline ideas', 'RSA headlines', 'ad copy', 'improve my ads', 'ad copy audit', 'write better ads', 'headline frameworks', 'description copy', 'ad relevance', 'CTA copy', 'value proposition in ads', or 'ad copy for [campaign type]'. For RSA structure and technical setup see google-ads-search. For testing ad copy variations see google-ads-experiments.

eliasmalmsandberg Skill

When the user wants help with Google Ads attribution models, data-driven attribution, attribution windows, cross-channel attribution, how attribution affects Smart Bidding, multi-touch conversion paths, or understanding which campaigns are actually driving conversions. Triggers on 'attribution', 'attribution model', 'data-driven attribution', 'last click attribution', 'assisted conversions', 'conversion window', 'multi-touch', 'attribution model comparison', 'first click attribution', 'credit allocation', or 'which campaign is driving conversions'. For conversion tracking setup see google-ads-conversion-tracking. For Smart Bidding strategy see google-ads-bidding.

eliasmalmsandberg Skill

When the user wants to set up or analyze a Google Ads experiment, A/B test, ad variation test, campaign draft, split test, or bid strategy experiment. Also triggers on 'Google Ads experiments', 'campaign experiment', 'ad variation test', 'split test', 'test bid strategy', 'A/B test ads', 'test landing page', 'statistical significance', 'experiment setup', 'control vs treatment', 'uplift test', or 'test new campaign structure'. For ongoing keyword and ad copy optimization see google-ads-search. For bid strategy choices see google-ads-bidding.

eliasmalmsandberg Skill

When the user wants to analyze Google Ads performance by device, geography, day of week, hour of day, or any combination of these dimensions. Also triggers on 'device performance', 'mobile vs desktop', 'bid adjustments', 'geo performance', 'location targeting', 'dayparting', 'ad schedule', 'hourly performance', 'device modifiers', 'geo bid adjustments', 'best time to run ads', 'location exclusions', or 'campaign splits by device or geo'. For full campaign structure see google-ads-search. For Smart Bidding see google-ads-bidding.

eliasmalmsandberg Skill

When the user wants help with Google Ads ad extensions or assets — sitelinks, callouts, structured snippets, call extensions, lead form extensions, image extensions, price extensions, promotion extensions, location extensions, or app extensions. Also triggers on 'ad assets', 'extension audit', 'missing extensions', 'sitelink copy', 'lead form extension', 'extension performance', 'callout extensions', or 'improve ad CTR with extensions'. For RSA ad copy strategy see google-ads-search. For full search campaign setup see google-ads-search.

eliasmalmsandberg Skill

When the user wants help with Quality Score analysis, diagnosing low Quality Scores, improving Expected CTR, Ad Relevance, or Landing Page Experience, understanding Ad Rank, reducing CPCs through Quality Score, running a Quality Score audit, or tracking Quality Score over time. Triggers on 'quality score', 'QS', 'expected CTR', 'ad relevance', 'landing page experience', 'ad rank', 'low quality score', 'quality score audit', 'improve quality score', 'CPC too high', or 'below first page bid'. For search campaign structure and RSAs see google-ads-search. For keyword strategy see google-ads-keywords. For landing page optimization see page-cro.

eliasmalmsandberg Skill

When the user wants to build, audit, or standardize UTM parameters for Google Ads campaigns — generating UTM URLs, setting up naming conventions, using dynamic value insertion, choosing between auto-tagging and manual UTMs, or ensuring GA4 channel grouping works correctly. Triggers on 'UTM', 'UTM parameters', 'UTM generator', 'UTM builder', 'tracking URL', 'campaign tracking', 'auto-tagging', 'GCLID', 'UTM naming convention', 'GA4 source medium', 'utm_source utm_medium utm_campaign', 'build UTM links', or 'Google Ads tracking links'. For conversion action setup in Google Ads see google-ads-conversion-tracking.

eliasmalmsandberg Skill

When the user wants help with Google Ads budget pacing, monthly budget tracking, campaign budget allocation, shared budgets, budget forecasting, underspending or overspending campaigns, or how to distribute spend across campaigns to hit targets. Triggers on 'budget pacing', 'campaign budget', 'underspending', 'overspending', 'monthly budget target', 'shared budget', 'budget allocation', 'budget optimization', 'hit budget target', 'budget forecast', 'limited by budget', or 'how to allocate budget across campaigns'. For bid strategies and how they interact with budget see google-ads-bidding.

eliasmalmsandberg Skill

When the user wants help with negative keyword optimization, reducing wasted ad spend, mining search term reports for irrelevant queries, building negative keyword lists, preventing campaign cannibalization, negative keyword audits, or cleaning up an underperforming Google Ads account. Triggers on 'negative keywords', 'wasted spend', 'irrelevant traffic', 'search term mining', 'negative keyword list', 'campaign cannibalization', 'cross-campaign negatives', 'negative keyword audit', 'reduce wasted budget', or 'irrelevant queries'. For broad keyword strategy and match types see google-ads-keywords. For search campaign structure see google-ads-search.

eliasmalmsandberg Skill

When the user wants to analyze or mine Google Ads search term reports to find opportunities, expand keyword lists, discover new ad groups, improve campaign structure, understand customer intent, or extract strategic insights from what users are actually searching. Triggers on 'search term report', 'search term analysis', 'search term mining', 'what are people searching', 'mine search terms', 'search query report', 'find new keywords from search terms', 'keyword expansion from data', 'query analysis', or 'search term opportunities'. For blocking irrelevant queries see google-ads-negative-keywords. For keyword strategy and match types see google-ads-keywords.

eliasmalmsandberg Skill

When the user wants help setting up or auditing Google Ads conversion tracking, Google Tag, Google Tag Manager, enhanced conversions, conversion actions, attribution models, cross-channel attribution, GA4 import, phone call tracking, or troubleshooting conversion data issues. Triggers on 'conversion tracking', 'Google tag', 'gtag', 'GTM', 'Tag Manager', 'conversion action', 'enhanced conversions', 'attribution model', 'conversion window', 'tracking not firing', 'missing conversions', 'GA4 import', or 'phone call tracking'. This skill is a prerequisite for google-ads-bidding Smart Bidding and google-ads-audiences remarketing.

eliasmalmsandberg Skill

When the user wants to identify or fix keyword cannibalization in Google Ads — where multiple campaigns or ad groups are competing against each other in the same auction. Triggers on 'keyword cannibalization', 'campaigns competing with each other', 'duplicate keywords', 'keyword overlap', 'internal competition', 'same keyword in multiple campaigns', 'cannibalization check', 'campaign conflict', 'which campaign wins the auction', 'overlapping match types', or 'cross-campaign negatives'. For general negative keyword strategy see google-ads-negative-keywords.

entpnomad Skill

Positioning and pitch copy generator for bootstrapped founders. Produces ready-to-paste copy — positioning canvas, one-liner, elevator pitch, homepage hero copy, value propositions, taglines, cold email opener, and language bank. NOT analysis — usable marketing artifacts. Use when user runs `/positioning`, asks about "positioning", "value proposition", "elevator pitch", "tagline", "homepage copy", "pitch", "messaging", "how to describe my product", or needs actual marketing copy for their product.

entpnomad Skill

Go-to-market strategy for bootstrapped founders — beachhead selection, GTM motion, channel strategy, message-market fit, funnel design, distribution economics, and concrete launch plan. Use when user runs `/gtm-strategy`, asks about "go to market", "how to reach customers", "distribution strategy", "first customers", "launch plan", "GTM", "channels", "message-market fit", or needs a distribution strategy for a bootstrapped product.

entpnomad Skill

ICP and buyer persona card generator for bootstrapped founders. Produces 2-3 detailed persona cards (primary buyer, secondary buyer, anti-persona) with demographics, psychographics, behavior patterns, pain story, buying triggers, objections, and targeting criteria. Includes beachhead drift check. Use when user runs `/user-personas`, asks about "who is my customer", "buyer persona", "ICP", "ideal customer profile", "target audience", "customer avatar", or needs detailed persona cards for marketing, sales, or product decisions.