Marketing & Growth

asgard-ai-platform Bundle

Analyze Taiwan's manufacturing industry structure including semiconductor, electronics, machinery, and petrochemical sectors. Use this skill when the user needs to understand Taiwan's industrial landscape, evaluate manufacturing sector opportunities, assess supply chain positioning, or contextualize Taiwan in global manufacturing — even if they say 'Taiwan manufacturing overview', 'semiconductor supply chain', 'what does Taiwan make', or 'industrial analysis of Taiwan'.

asgard-ai-platform Bundle

Perform RFM (Recency, Frequency, Monetary) customer segmentation from transaction data. Use this skill when the user needs to segment customers by purchase behavior, identify high-value buyers, design retention campaigns, or prioritize marketing spend by customer value — even if they say 'who are our best customers', 'which customers are at risk of churning', or 'how do we target our marketing'.

asgard-ai-platform Bundle

Use when the user wants to turn raw material — transcripts, interviews, event notes, data, direct quotes — into a publishable news piece (breaking news, investigative report, feature, or op-ed). Activates the full newsroom workflow: type selection, material audit, fact-checking, balance, media-ethics red lines, and media-literacy self-check. Also triggers on phrases like 'write up this transcript', 'turn into a news article', 'organize into a feature', 'polish into a report', 'draft an op-ed', '幫我寫成新聞稿', '潤成一篇報導', '整理成專訪', '寫一篇關於 X 的評論', '把逐字稿做成 feature' — even when the user does not say the word 'news'. Do NOT use for press releases (use pr-press-release) or marketing copy (use mkt-*).

asgard-ai-platform Bundle

Plan Southeast Asia market entry including mode selection, regulatory requirements, cultural research, and go-to-market timeline. Use this skill when the user is considering expansion to SEA, evaluating entry modes (marketplace vs direct vs distributor), or conducting market feasibility studies — even if they say 'should we enter Vietnam', 'how to sell in Indonesia', 'SEA expansion plan', or 'find a local distributor'.

asgard-ai-platform Bundle

Optimize Core Web Vitals (LCP, INP, CLS) for better search rankings and user experience. Use this skill when the user needs to diagnose page speed issues, improve Largest Contentful Paint, reduce layout shift, or pass Google's page experience signals — even if they say 'my site is slow', 'Core Web Vitals failing', or 'page speed optimization'.

asgard-ai-platform Bundle

Set up and conduct media monitoring to track brand mentions, sentiment, and share of voice across news, social, and online channels. Use this skill when the user needs to track what's being said about their brand, monitor competitors' media presence, detect emerging PR issues early, or measure campaign reach — even if they say 'what are people saying about us', 'monitor our brand mentions', 'track competitor PR', or 'set up media alerts'.

asgard-ai-platform Bundle

Build and manage content calendars for multi-platform content marketing including editorial planning, content type allocation, and team workflow. Use this skill when the user needs to plan content across channels, coordinate a content team, maintain publishing consistency, or align content with business goals — even if they say 'we post randomly', 'plan our content for next month', 'content strategy', or 'what should we post this week'.

asgard-ai-platform Bundle

Develop brand positioning strategy including positioning statements, perceptual maps, and brand personality/archetype analysis. Use this skill when the user needs to define or refine how their brand is perceived relative to competitors, craft a positioning statement, build a brand identity framework, or map competitive positions — even if they say 'what makes us different', 'our brand feels generic', or 'how do customers see us vs competitors'.

asgard-ai-platform Skill

Choose the right e-commerce platform mix for a Taiwan business — DTC platforms (Shopline, 91APP, Shopify), marketplaces (Shopee, momo, PChome), or hybrid. Use when comparing platform fees, traffic potential, brand control trade-offs, or designing a go-to-market channel strategy for Taiwan. Do NOT use for specific platform integration details (see platform-specific skills). STATUS: SKELETON — body pending.

asgard-ai-platform Skill

Operate on momo購物網 — listing approval workflow, price-matching rules, momo's next-day delivery SLA, campaign participation, and fast-fashion SKU rotation. Use when setting up or running momo operations, negotiating MOQ / margin with 採購, or participating in momo campaigns. Do NOT use for Shopee (different platform, different rules) or DTC. STATUS: SKELETON — body pending.

asgard-ai-platform Bundle

Apply the Balanced Scorecard (BSC) framework to translate strategy into measurable objectives across Financial, Customer, Internal Process, and Learning & Growth perspectives. Use this skill when the user needs to set strategic KPIs, create a strategy map, align organizational goals, or connect daily operations to strategic vision — even if they say 'how do we measure strategy execution' or 'our KPIs feel disconnected'.

asgard-ai-platform Bundle

Enterprise risk management (ERM) framework layer — integrates COSO ERM 2017 (five components, 20 principles), ISO 31000, three-lines model, risk appetite, risk heatmap, and key risk indicators (KRI) into a complete governance playbook covering structure through culture. Use for ERM implementation, risk-system build, risk mapping, risk-appetite statement drafting, three-lines setup, CRO role design, or Taiwan FSC corporate-governance evaluation response. Triggers: 『ERM 導入』『風險管理框架』『COSO』『風險地圖』『風險胃納』『KRI』『CRO 職責』『三道防線』『風險委員會』『ISO 31000』『風險熱圖』『風險治理』. For 師大／政大／陽交 EMBA risk-management/governance/audit cases. Complements Asgard `algo-risk-*` (Altman Z, Benford, credit, VaR) with the framework/governance layer. 獨董挑選/董事會組成/IPO 治理: use `biz-corporate-governance`.

asgard-ai-platform Bundle

Apply STP (Segmentation, Targeting, Positioning) framework for market strategy. Use this skill when the user needs to define target customer segments, select which segments to pursue, or craft a positioning statement — even if they say 'who is our customer', 'which market should we focus on', or 'how should we position ourselves'.

asgard-ai-platform Bundle

Apply the Elaboration Likelihood Model to design persuasion strategies by matching message type to audience elaboration level. Use this skill when the user needs to craft persuasive communications, choose between argument-based and cue-based messaging, predict attitude durability after a campaign, or when they ask 'why did the message fail to persuade', 'how to change resistant attitudes', or 'should we use data or endorsements'.

asgard-ai-platform Bundle

Apply the Marketing Mix (4P/7P) framework to design tactical marketing decisions across Product, Price, Place, Promotion — plus People, Process, Physical Evidence for services. Use this skill when the user needs to plan a product launch, design a go-to-market strategy, or audit their marketing mix — even if they say 'how should we price this', 'where should we sell', or 'what's our go-to-market plan'.

asgard-ai-platform Bundle

Apply Ansoff Matrix to evaluate growth strategy options across market and product dimensions. Use this skill when the user needs to decide how to grow — through existing vs new markets and existing vs new products. Also use when the user asks 'how should we grow', 'should we launch a new product or expand to new markets', or 'what's our growth strategy'.

asgard-ai-platform Bundle

Use when writing a medical or health news story — clinical research breakthroughs, public health alerts, drug approvals, epidemiology, health policy, patient stories, risk communication — from research papers, press releases, health authority statements, or interviews. Specializes the med-news-reporter workflow for health-beat discipline: relative risk framing, absolute baseline inclusion, evidence-hierarchy verification, deidentification protocol, and WHO suicide-reporting compliance. Triggers on phrases like '寫一篇醫學新研究', 'draft a health news piece', '整理流行病新聞', '幫我把這份臨床試驗結果寫成新聞', '健康新聞報導', 'write up this drug approval', 'health story from this study'. Do NOT use for medical advice (→ consult healthcare provider), pharmaceutical marketing (→ mkt-pharma), hospital PR/press release in house voice (→ pr-press-release).

asgard-ai-platform Bundle

Calculate and analyze Customer Acquisition Cost (CAC) and Customer Lifetime Value (LTV) to evaluate unit economics and marketing efficiency. Use this skill when the user needs to assess whether their customer acquisition is profitable, optimize marketing spend allocation, or evaluate business model viability — even if they say 'are we spending too much on ads', 'what's each customer worth', or 'is our growth sustainable'.

asgard-ai-platform Bundle

Use when the user wants to write a culture-and-arts news piece — exhibition coverage, performance reviews, artist interviews, cultural policy analysis, art market reporting, or cultural heritage reporting — from supplied material. Activates culture-beat-specific workflow on top of the general news-reporter workflow: cultural appropriation audit, indigenous knowledge protection, source credibility (institutional PR vs. independent critic), aesthetic judgment marking, and translation/cross-cultural framing discipline. Also triggers on phrases like 'draft an exhibition review', 'write up this gallery opening', 'turn into an album review', '整理展覽新聞', '寫一篇評論', '幫我做藝術家訪談', 'cover this museum exhibition', '草擬一篇文化評論'. Defers general news craft to med-news-reporter; do NOT use for art-marketing copy (use mkt-*) or artist/gallery press releases (use pr-press-release).

asgard-ai-platform Bundle

Optimize multilingual product listings for international e-commerce including SEO localization, machine translation workflows, and cultural adaptation. Use this skill when the user needs to create product listings in multiple languages, optimize for local search, or adapt marketing content for different markets — even if they say 'translate our listings', 'optimize for local SEO', 'adapt for the Japanese market', or 'our translated listings don't convert'.

asgard-ai-platform Skill

Run Taiwan e-commerce promotional campaigns — 雙11, 618, 年中慶, 雙12, 週年慶, 母親節. Covers promo calendar, stacking rules across platforms, 檔期 pricing strategy, inventory allocation, and post-campaign 退貨 handling. Use when planning a specific campaign or building a year-round 檔期 schedule. Do NOT use for ad ROI measurement (use `ecom-promo-roi`). STATUS: SKELETON — body pending.

aladicf Skill

Improve UX writing, marketing copy, labels, microcopy, instructions, and error messages so interfaces and product messaging are easier to understand and act on. Use when the user mentions confusing copy, unclear labels, bad error text, weak CTAs, hard-to-follow instructions, or wanting better UX writing.

aladicf Skill

Improve UX writing, marketing copy, labels, microcopy, instructions, and error messages so interfaces and product messaging are easier to understand and act on. Use when the user mentions confusing copy, unclear labels, bad error text, weak CTAs, hard-to-follow instructions, or wanting better UX writing.

hmbown Skill

Plant Growth is for projects that need cultivation more than force: SEO programs, communities, product adoption, content ecosystems, or early-stage platforms. It assumes the system can grow, but only if fed in the right places and at the right pace. The spell favors compounding loops over campaign spikes.

hmbown Skill

Mass Suggestion plants the same idea in many minds simultaneously. The real-world version is broadcast persuasion: campaign announcements, company-wide emails, product launch copy, or public statements designed to move a large group in a specific direction. The scale amplifies both impact and risk.

hmbown Skill

Use this spell when the surface presentation is misleading and you need to see what is actually there — beneath the marketing, the abstractions, the outdated docs, or the complexity.

shengdabai Bundle

Weekly engineering retrospective. Analyzes commit history, work patterns, and code quality metrics with persistent history and trend tracking. Team-aware: breaks down per-person contributions with praise and growth areas. Use when asked to "weekly retro", "what did we ship", or "engineering retrospective". Proactively suggest at the end of a work week or sprint.

shengdabai Skill

Weekly engineering retrospective. Analyzes commit history, work patterns, and code quality metrics with persistent history and trend tracking. Team-aware: breaks down per-person contributions with praise and growth areas. Use when asked to "weekly retro", "what did we ship", or "engineering retrospective". Proactively suggest at the end of a work week or sprint.

acaprino Bundle

Ideates candidates, filters them against archetypes and phonotactic rules, then scores survivors on domain availability, market saturation, and trademark risk. TRIGGER WHEN: "brand name", "naming", "name my app", "name my product", "product name", "startup name", "come up with a name", "nome del brand", "naming strategico".

acaprino Bundle

Finds what is available and what it truly costs, promo codes included. TRIGGER WHEN: the user wants to buy a domain, check domain prices, compare registrars, find domain deals, or search for .ai/.com names.

acaprino Bundle

Ideates candidates, filters them against archetypes and phonotactic rules, then scores survivors on domain availability, market saturation, and trademark risk. TRIGGER WHEN: "brand name", "naming", "name my app", "name my product", "product name", "startup name", "come up with a name", "nome del brand", "naming strategico".

acaprino Bundle

Finds what is available and what it truly costs, promo codes included. TRIGGER WHEN: the user wants to buy a domain, check domain prices, compare registrars, find domain deals, or search for .ai/.com names.

acaprino Bundle

Ideates candidates, filters them against archetypes and phonotactic rules, then scores survivors on domain availability, market saturation, and trademark risk. TRIGGER WHEN: "brand name", "naming", "name my app", "name my product", "product name", "startup name", "come up with a name", "nome del brand", "naming strategico".

acaprino Bundle

Finds what is available and what it truly costs, promo codes included. TRIGGER WHEN: the user wants to buy a domain, check domain prices, compare registrars, find domain deals, or search for .ai/.com names.

acaprino Skill

Runs the whole workflow from a brief, with optional language and TLD constraints. TRIGGER WHEN: the user asks for brand, startup, product, or company names. DO NOT TRIGGER WHEN: renaming source code identifiers (use clean-code), or picking SEO keywords (use /digital-marketing:seo-audit).

acaprino Skill

Drafts a ready-to-post answer, with brand, tone, language, and sector flags. TRIGGER WHEN: the user pastes a customer review (Airbnb, Booking, Tripadvisor, Amazon, Trustpilot, App Store, Google) and asks for a reply or response. DO NOT TRIGGER WHEN: writing general marketing copy (use content-marketer).