Marketing & Growth

tuyv Bundle

Core marketing concepts, psychology, and frameworks for effective marketing. Use for foundational knowledge on funnels, customer journey, positioning, value propositions, and marketing psychology.

tuyv Bundle

Suede-owned editorial pipeline for agent-run content: six roles with written contracts, one inspectable record that travels between them, and a distribution stage that gives every asset its own argument instead of a shorter draft. Use when content agents return generic, duplicated, or unsourced work, when one flagship piece has to carry a week of distribution, when someone asks to build an AI content team or one-person media company, or when a founder wants a weekly interview-led content system across personal and company accounts. NOT FOR: choosing which topics, pillars, or clusters to cover (use suede-content-strategy); platform mix, cadence, calendars, or listening (use suede-social); an Instagram-specific program (use suede-instagram-growth); running a stage on a schedule with state and stop conditions (use suede-marketing-loops); lane ownership for agents changing code (use suede-agent-teams); writing the flagship piece itself (use suede-ship-copy).

tuyv Bundle

When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' or 'competitive landing pages.' Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. Emphasizes deep research, modular content architecture, and varied section types beyond feature tables.

tuyv Bundle

name: video-caption-generator

tuyv Bundle

Analyze YouTube channels for outlier videos and packaging patterns. Identifies what's working (2x+ average views) across any set of channels. Use when asked for YouTube competitive analysis, viral video patterns, or packaging/title inspiration.

tuyv Bundle

Suede-owned measurement discipline for tracking plans, event and conversion instrumentation, UTM and campaign-parameter hygiene, and verification of what actually fires. Use when setting up, auditing, or repairing analytics across web, product, paid, and lifecycle surfaces. NOT FOR: experiment design or significance decisions (use suede-ab-testing), campaign optimization (use suede-ads), attribution models, model comparison, or cross-tool reconciliation (use suede-attribution), or revenue-process architecture (use suede-revops).

tuyv Bundle

Suede-affiliated engineering-as-marketing strategy for selecting, scoring, and scoping calculators, graders, generators, and other free interactive tools. Use when the user wants a lead, link, education, or product-adoption asset with a measurable path to the paid product. NOT FOR: downloadable lead assets (use suede-lead-magnets), implementation of a full website (use suede-site-alchemy), or search diagnostics (use suede-seo-audit).

tuyv Bundle

A lightweight 5-minute weekly health check covering bounce monitoring, new contact quality, workflow health, list growth trends, and data quality sampling. Quick early warning system, not a comprehensive audit.

tuyv Bundle

Turn authorized current builds, workflows, dashboards, analytics, and completed work into proof-led founder videos, then rank and combine the strongest filmable artifacts into exact 15-minute long-form slates with strict title and thumbnail evaluation. Use when deciding what to film, creating show-and-tell business videos, combining thin topics into complete episodes, or requiring packaging concepts to clear explicit quality gates.

tuyv Bundle

Generates a fully structured, project-specific CLAUDE.md by scanning the repo for signal files (package.json, Makefile, .github/workflows/, .env.example, etc.), inferring stack, commands, architecture, and conventions, then asking at most 3 targeted questions for what cannot be inferred. Use whenever the user says 'create a CLAUDE.md', 'my CLAUDE.md is blank', 'generate project context', 'initialize CLAUDE.md', 'set up Claude context for this repo', 'fill in my CLAUDE.md', or any variation where someone needs their project context documented for Claude. If a CLAUDE.md already exists with content, runs a diff-and-merge flow before writing.

tuyv Bundle

Suede-owned paid-media creative system for hooks, headlines, primary text, static and motion concepts, platform specs, review pages, and test-ready variant batches. Use when producing or iterating ad creative from grounded product and audience inputs. NOT FOR: campaign budgets, bidding, or targeting (use suede-ads), statistical test design (use suede-ab-testing), or landing-page copy (use suede-copy).

tuyv Bundle

Suede-owned marketing attribution discipline. Use when the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. Also use when the user mentions 'attribution,' 'attribution model,' 'first-touch vs last-touch,' 'multi-touch,' 'which channel drives revenue,' 'what's my real CAC,' 'my dashboards disagree,' 'Google/Meta says X but GA says Y,' 'MMM,' 'incrementality,' 'geo lift,' 'holdout test,' 'how did you hear about us,' 'self-reported attribution,' 'dark social,' or wants to instrument attribution themselves — 'stitch my bookings to their source,' 'SavvyCal/Calendly attribution,' 'close the identify gap,' 'track conversions on a third-party domain,' 'first-party attribution.' NOT FOR: general analytics instrumentation and reporting (use suede-analytics) or revenue-ops pipeline work (use suede-revops).

tuyv Bundle

Suede Labs AI findings-only code review with full context: changed files, callers, contracts, and deploy surface. Covers TypeScript, React, Next.js, database, Swift/iOS, OWASP, accessibility, SEO, observability, commit hygiene, and deploy risk, ranked P0-P3 with file:line evidence and a fix path. Use when asked to review a diff, PR, branch, or commit range, find the bugs before merge, check a change for security or accessibility problems, or judge whether a change is safe to deploy. Emits findings and a ship gate, not a grade. NOT FOR: the A-F letter grade alone (use suede-code-grader); findings plus grade in one pass (use suede-code); making CI enforce the result on every merge (use suede-ci-gate); root-causing a live bug or failing test (a private Suede Labs companion, not in this pack).

tuyv Bundle

Suede-owned comparison-page discipline for honest alternative, versus, and competitor-comparison content that serves evaluators and search intent. Use when planning or writing a public page that positions products against named alternatives from verified evidence. NOT FOR: gathering the underlying competitor evidence (use suede-competitor-profiling), internal battle cards (use suede-sales-enablement), or scaled page generation (use suede-programmatic-seo).

tuyv Bundle

Assign an owner to marketing contacts that have no owner. Ensures every marketable contact has accountability for follow-up, proper lead routing, and accurate owner-based reporting.

tuyv Bundle

Suede Labs full writing stack: sharper copy for docs, pages, email, social, headlines, CTAs, product listings, and public explainers, with an SEO/AEO/AI EO pass, persona and framework selection, brand-voice alignment, and a scored ship gate. Use when a writing job spans more than one surface, needs a voice retune as well as a draft, needs discoverability metadata alongside the copy, when the document is one an agent reads such as a SKILL.md, CLAUDE.md, or AGENTS.md, or when the user asks for 'the full writing stack', a launch package, or a public explainer talk-track. NOT FOR: one standalone conversion surface in one pass (use suede-copy); stripping AI patterns from text you did not write (use suede-deslop); a researched multi-phase piece for a high-stakes public surface (use suede-ship-copy); a deep standalone SEO audit (use suede-seo-audit); copy that ships inside a design or layout build (use johnny-suede-design).

tuyv Bundle

Suede-owned co-marketing discipline for partner fit, audience overlap, joint offers, shared distribution, operating roles, measurement, and fair credit. Use when identifying potential partners or planning a specific joint campaign or cross-promotion. NOT FOR: affiliate or customer-referral programs (use suede-referrals), product-launch orchestration (use suede-launch-packaging), or partner-facing sales collateral (use suede-sales-enablement).

tuyv Bundle

Use when a user supplies new video content or a channel and wants on-brand YouTube titles, thumbnail concepts, rendered variants, A/B packaging, identity profiling, precise thumbnail revisions, an inline review board, or a production handoff.

tuyv Bundle

Upgrade marketing, content, SEO/AEO/GEO, and revenue skills so changes are judged by platform analytics instead of vibes. Use when applying closed-loop learning to X, YouTube, SEO, AEO/GEO, outbound, paid creative, or revenue workflows.

tuyv Bundle

Suede-affiliated recurring marketing workflow design for cadence, inputs, decision rules, checkpoints, failure states, and measurable outputs. Use when the user wants repeatable ad-fatigue, content-refresh, churn-watch, ranking-drop, or weekly-review loops. NOT FOR: one-off tactic ideation (use suede-marketing-ideas), experiment design (use suede-ab-testing), or creating a live automation without explicit scheduling authority.

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Write outbound promotional copy for a product or project: launch and update posts for community platforms and social media, store page descriptions and short blurbs, landing page headlines and calls to action, press-style announcements, and the naming of a product for another language or market. Covers what may be disclosed publicly, keeping claims traceable to shipped changes, and writing a headline that carries information instead of hype. Use when drafting or revising anything aimed at people who do not use the product yet, and when deciding whether a link, key, price, or unreleased detail can appear in public copy.

tuyv Bundle

Turn a loose idea into a git-tracked, session-resumable map of typed investigation tickets, then drive them to resolution one at a time. The planning-loop engine for work that is still being figured out — too fuzzy for a campaign, too big for a single intake item. Resolved tickets graduate into .planning/intake/ for the autopilot to build.

tuyv Bundle

Audit Meta Ads measurement, Pixel and Conversions API, attribution, Facebook and Instagram creative, audiences, placements, automation, budgets, account structure, and policy. Use for Meta Ads, Facebook Ads, Instagram Ads, Advantage+, Pixel, CAPI, Events Manager, creative fatigue, or Meta campaign optimization.

tuyv Bundle

Comprehensive PDF manipulation toolkit for extracting text and tables, creating new PDFs, merging/splitting documents, and handling forms. When Claude needs to fill in a PDF form or programmatically process, generate, or analyze PDF documents at scale.

tuyv Bundle

Manage Google Ads — performance, keywords, bids, budgets, negatives, campaigns, ads, search terms, QS, location targeting, bulk operations, experiments, asset management, portfolio bidding, offline conversions. Use for any mention of Google Ads, CPA, ROAS, ad spend, or campaign settings.

tuyv Bundle

Comprehensive document creation, editing, and analysis with support for tracked changes, comments, formatting preservation, and text extraction. When Claude needs to work with professional documents (.docx files) for: (1) Creating new documents, (2) Modifying or editing content, (3) Working with tracked changes, (4) Adding comments, or any other document tasks

tuyv Bundle

Presentation creation, editing, and analysis. When Claude needs to work with presentations (.pptx files) for: (1) Creating new presentations, (2) Modifying or editing content, (3) Working with layouts, (4) Adding comments or speaker notes, or any other presentation tasks

tuyv Bundle

Comprehensive spreadsheet creation, editing, and analysis with support for formulas, formatting, data analysis, and visualization. When Claude needs to work with spreadsheets (.xlsx, .xlsm, .csv, .tsv, etc) for: (1) Creating new spreadsheets with formulas and formatting, (2) Reading or analyzing data, (3) Modify existing spreadsheets while preserving formulas, (4) Data analysis and visualization in spreadsheets, or (5) Recalculating formulas

tuyv Bundle

Create source-grounded paid-ad campaign concepts, messaging, copy, creative briefs, and production plans from a validated brand profile, campaign objective, platform requirements, and optional audit evidence. Triggers on: campaign brief, campaign concepts, create a campaign, ad concepts, ad copy, ad messaging, creative brief, headlines, descriptions.

tuyv Bundle

Audit Google Ads measurement, Search, Shopping, Performance Max, Demand Gen, YouTube-linked inventory, keywords and search terms, negative-keyword generation or review, creative assets, bidding, budgets, settings, and policy. Use for Google Ads, AdWords, Search campaigns, search terms reports, broad negatives, Shopping, Performance Max, PMax, Demand Gen, GAQL, Google conversion tracking, or Google campaign optimization.

tuyv Bundle

Use this skill when the user doesn't know what to work on next, asks 'what should I do?', wants to find high-value opportunities, or needs help deciding where to spend their time. Also use when the user mentions 'what should I do next,' 'what should I work on,' 'where should I focus,' 'find low-hanging fruit,' 'what's the most valuable thing I could do,' or 'I don't know what to do.' Scans the full project — code, infrastructure, marketing, growth, business — and surfaces 3-5 high-impact, low-effort opportunities ranked by value. Routes each recommendation to the right skill.

tuyv Bundle

AI SEO Ops

tuyv Bundle

Audit Microsoft Advertising measurement, UET, search and audience campaigns, Google imports, syndication, keywords, creative, bidding, budgets, Copilot inventory, and policy. Use for Microsoft Ads, Bing Ads, UET, Microsoft Audience Network, Google Ads import, or Microsoft campaign optimization.

tuyv Bundle

When the user wants to optimize any form that is NOT signup/registration — including lead capture forms, contact forms, demo request forms, application forms, survey forms, or checkout forms. Also use when the user mentions "form optimization," "lead form conversions," "form friction," "form fields," "form completion rate," or "contact form." For signup/registration forms, see signup-flow-cro. For popups containing forms, see popup-cro.

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When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," or "why isn't this page working." For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.

tuyv Bundle

AI Team Ops