Marketing & Growth
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
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ferroxlabs Skill Customer Journey Map 2Produces a completed customer journey map across stages from awareness through advocacy with touchpoints, emotions, pain points, and opportunities at each stage using journey mapping methodology. Use when the user asks to map the customer journey, understand customer experience across touchpoints, identify friction in the buying process, or visualize the path from prospect to advocate. Do NOT use for buyer persona creation (use customer-persona), sales funnel metrics (use pipeline-review), or marketing analytics reporting (use marketing-analytics-report).
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ferroxlabs Skill Influencer Marketing 2Influencer marketing strategy advisor covering outreach campaigns, contract negotiation, ROI measurement, micro vs macro influencer selection, platform-specific tactics, content collaboration frameworks, compliance requirements, relationship management, and building scalable influencer programs that drive measurable business results. Use when the user asks about influencer marketing or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Digital Garden Designer 2Design, build, and curate digital gardens as public or semi-public connected knowledge bases, with guidance on publishing tools, content curation, linking strategies, and audience growth. Use when the user asks about digital garden designer, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of digital garden designer or requires a different specialized skill.
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ferroxlabs Skill Jobs To Be Done Analyst 2Practical guide to the Jobs to Be Done framework covering switch interviews, job mapping, progress-making forces, outcome-driven innovation, and applying JTBD insights to product strategy, marketing, and competitive analysis. Use when the user asks about jobs to be done analyst, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of jobs to be done analyst or requires a different specialized skill.
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ferroxlabs Skill Brand Health Checker 2Brand health assessment evaluating brand perception, consistency, positioning, visual identity, and competitive standing to produce an actionable brand health scorecard. Use when the user asks about brand health checker, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of brand health checker or requires a different specialized skill.
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ferroxlabs Skill Photography Business 2Complete guide to running a photography business covering portfolio building, pricing packages, contracts and model releases, session workflow, editing turnaround, client gallery delivery, album design, marketing strategy, and specialty comparisons across wedding, portrait, and commercial photography. Use when the user asks about photography business or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Competitive Intelligence 2Produces a competitive intelligence framework: defines the competitors to track, the intelligence dimensions (product, pricing, marketing, hiring), the data sources, the collection cadence, and the comparison format. Use when the user asks to track competitors, build a competitive analysis, monitor competitor activity, create a market comparison, or set up ongoing competitive intelligence gathering. Do NOT use for sentiment analysis of brand mentions (use sentiment-analysis-guide), internal product metric frameworks (use metric-framework or kpi-definition), or general market sizing research (use research-synthesis for source synthesis).
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ferroxlabs Skill Leadership Competency Review 2Comprehensive leadership assessment scoring vision-setting, influence, execution capability, and team development to identify strengths and growth areas for current and aspiring leaders Use when the user asks about leadership competency review, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of leadership competency review or requires a different specialized skill.
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ferroxlabs Skill Parenting Approach Reflector 2Reflective assessment of parenting style, communication patterns, consistency, and emotional responsiveness to support intentional parenting growth Use when the user asks about parenting approach reflector, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of parenting approach reflector or requires a different specialized skill.
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ferroxlabs Skill Bootstrapper Playbook 2Revenue-first business building without venture funding, covering lean operations, early profitability strategies, customer-funded growth, pricing for bootstrappers, hiring decisions, managing cash flow, and scaling sustainably on your own terms. Use when the user asks about bootstrapper playbook or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Competitive Analyst 2Comprehensive competitive analysis including competitor identification, feature comparison matrices, pricing analysis, positioning maps, win/loss analysis, competitive intelligence gathering, differentiation strategy, and battle card creation. Use when the user asks about competitive analyst or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Consulting Practice 2Complete guide to building and running an independent consulting practice including niche positioning, proposal and SOW creation, rate setting, client acquisition, project management, deliverable design, retainer structures, and scaling strategies. Use when the user asks about consulting practice or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Food Truck Operator 2Comprehensive guide for food truck operations covering permits and licensing, mobile menu design, equipment selection, route planning, event booking, commissary kitchen requirements, social media marketing, seasonal adaptation, and financial planning. Use when the user asks about food truck operator or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Solopreneur Toolkit 2One-person business operations advisor covering automation strategies, time management, tool stack selection, financial management, legal basics, productized services, sustainable growth without employees, and the mindset shifts required to run every function of a business as a single operator. Use when the user asks about solopreneur toolkit or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Linkedin Optimizer 2Comprehensive LinkedIn optimization guide covering headline formulas, summary writing, experience section optimization, skills and endorsements strategy, recommendation requests, content posting, networking approaches, job search features, and profile SEO. Use when the user asks about linkedin optimizer, or needs help with comprehensive linkedin optimization guide covering headline formulas, summary writing, experience section optimization, skills and endorsements strategy, recommendation requests, content posting, networking approaches, job search features, and profile seo. Do NOT use when the request requires professional specialized advice or falls outside the scope of linkedin optimizer.
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ferroxlabs Skill Online Course Creator 2End-to-end online course development from curriculum design and platform selection through pricing strategy, student engagement, launch formulas, and ongoing student support for sustainable education businesses. Use when the user asks about online course creator or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Product Hunt Launcher 2Complete Product Hunt launch strategy covering pre-launch preparation, community building, asset creation, launch day execution, post-launch follow-up, and success metrics. Includes timeline templates, copywriting frameworks, visual asset guidelines, and engagement tactics for maximizing upvotes and visibility. Use when the user asks about product hunt launcher, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of product hunt launcher or requires a different specialized skill.
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ferroxlabs Skill Environmental Advocacy 2Campaign planning, policy engagement, grassroots organizing, coalition building, and effective strategies for environmental advocacy at local, state, and national levels Use when the user asks about environmental advocacy, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of environmental advocacy or requires a different specialized skill.
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ferroxlabs Skill Festival Organizer 2Complete guide to organizing festivals and multi-day events covering permits and regulations, lineup and programming curation, vendor management, safety and security planning, marketing and promotion, ticketing strategy, volunteer management, and weather contingency planning. Use when the user asks about festival organizer or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Business Model Validator 2Business model viability assessment evaluating revenue model strength, market fit, competitive positioning, risk factors, and unit economics to produce an actionable validation scorecard. Use when the user asks about business model validator, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of business model validator or requires a different specialized skill.
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ferroxlabs Skill Online Tutoring Business 2Guide to building an online tutoring business covering platform selection, curriculum design, scheduling systems, pricing strategies, and growth from solo tutor to scalable operation. Use when the user asks about online tutoring business, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of online tutoring business or requires a different specialized skill.
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ferroxlabs Skill Performance Review Prep 2Produces a self-assessment narrative with structured achievement evidence including impact metrics, scope descriptions, and strength and growth framing. Includes goals for the next review period. Produces a complete self-review document. Use when the user needs to write a performance review self-assessment, prepare for an annual or quarterly review, or document their achievements for a review cycle. Do NOT use for promotion cases (use promotion-case-builder), salary negotiation (use salary-negotiation-script), or resume bullet writing (use resume-bullet-writer).
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ferroxlabs Skill Personal Brand Strategy 2Defines professional positioning including unique value proposition, target audience, platform selection, content themes, and a 90-day visibility plan. Produces a complete brand strategy document. Use when the user wants to build a personal brand, establish thought leadership, increase professional visibility, or create a content strategy for career growth. Do NOT use for LinkedIn profile writing (use linkedin-summary-writer), resume writing (use resume-bullet-writer), or social media marketing for a business (use content-marketing skills).
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ferroxlabs Skill Marketing Analytics Report 2Produces a structured marketing analytics report with channel performance, customer acquisition cost, conversion rates, and actionable recommendations using marketing metrics methodology. Use when the user asks to create a marketing report, analyze campaign performance, review marketing metrics, build a marketing dashboard report, or present marketing results to stakeholders. Do NOT use for operations KPI dashboards (use ops-metrics-dashboard), financial P&L analysis (use finance skills), or product usage analytics (use product management skills).
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ferroxlabs Skill Food Festival Organizer 2Plan and execute food festivals with vendor management, permits and licensing, event logistics, marketing strategy, food safety compliance, and crowd management Use when the user asks about food festival organizer or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill API First Company Builder 2Strategic and tactical guide to building API-as-a-product businesses covering API design, developer experience, documentation, pricing models, go-to-market strategy, developer support, and scaling an API platform. Use when the user asks about api first company builder, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of api first company builder or requires a different specialized skill.
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ferroxlabs Skill Cost Modeling Engineer 2Infrastructure cost modeling and capacity planning expert covering cloud cost estimation, resource right-sizing, growth projection modeling, reserved vs on-demand analysis, cost-per-request calculations, FinOps practices, and total cost of ownership analysis for production systems. Use when the user asks about cost modeling engineer, cost modeling engineer best practices, or needs guidance on cost modeling engineer implementation. Do NOT use when the user needs a different specialized skill or is asking about an unrelated technology domain.
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ferroxlabs Skill Affiliate Marketing Pro 2Comprehensive affiliate marketing strategy covering program selection, content-driven promotion, FTC disclosure compliance, tracking and attribution, conversion optimization, niche selection, relationship building with merchants, and scaling from side income to full affiliate business. Use when the user asks about affiliate marketing pro or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Digital Product Creator 2Complete guide to creating and selling digital products including ebooks, templates, printables, Notion templates, Figma kits, and code snippets with platform setup, pricing strategies, launch tactics, and passive income calculations. Use when the user asks about digital product creator or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Influencer Collaborator 2Brand partnership strategy covering deal negotiation, media kit creation, rate card development, deliverable scoping, usage rights, FTC disclosure compliance, relationship management, and proactive brand pitching for creators. Use when the user asks about influencer collaborator or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill Social Media Strategist 2Social media strategy covering platform selection by audience, content strategy per platform, posting cadence, engagement tactics, hashtag strategy, influencer collaboration, analytics and KPIs, community management, and crisis communication. Use when the user asks about social media strategist or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
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ferroxlabs Skill End Of Year Reviewer 2Guides comprehensive year-end reviews covering financial assessment, career reflection, personal growth evaluation, and strategic planning for the year ahead. Use when the user asks about end of year reviewer, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of end of year reviewer or requires a different specialized skill.
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ferroxlabs Skill Bootstrapping Strategy 2Creates a revenue-first growth plan with self-funding milestones, resource constraints, profitability targets, and bootstrapping-specific tactics for building a business without external investment. Use when the user asks about bootstrapping, self-funding a business, growing without investors, revenue-first growth, or building a profitable business from day one. Do NOT use for fundraising from investors (use fundraising-narrative), venture-backed growth (use scaling-checklist), or financial modeling (use financial-model-structure).
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ferroxlabs Skill Creative Agency Runner 2Creative agency management guidance covering new business pitching, client relationship management, team leadership, project profitability, agency positioning, resource planning, pricing models, creative process design, talent retention, and scaling operations. Includes pitch templates, utilization tracking, profitability calculators, and client onboarding frameworks. Use when the user asks about creative agency runner, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of creative agency runner or requires a different specialized skill.
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ferroxlabs Skill Design Studio Operator 2Practical guide to running a design studio or creative agency covering client acquisition, project management, pricing strategies, team structure, quality standards, growth planning, and building a sustainable creative business. Use when the user asks about design studio operator, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of design studio operator or requires a different specialized skill.
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ferroxlabs Skill Mission Vision Writing 2Produces mission and vision statements using strategic communications formulas, with a present-focused mission statement and a future-focused vision statement tailored to the organization's purpose and aspirations. Use when the user asks to write or refine a mission statement, create a vision statement, define organizational purpose, or articulate company direction for stakeholders. Do NOT use for brand positioning statement (use brand-positioning), value proposition for customers (use value-proposition), or full business plan (use business-plan).
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Frequently asked questions
What are Marketing & Growth agent skills?
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
Which Marketing & Growth skills are most installed?
Popular Marketing & Growth skills on SkillMD right now include customer-journey-map, influencer-marketing, digital-garden-designer. Rankings shift as installs change; sort this page by "Most installs" for the live list.
Do Marketing & Growth skills work with Claude Code and Cursor?
Yes. Every skill here ships as a SKILL.md file, an open format that works in Claude Code, Claude.ai, Cursor, Codex, Windsurf, and 60+ other agents. Install one with npx skillmds@latest add <owner>/<name>, or copy the file into your agent's skills directory.