PM Creator

Generate scroll-stopping hooks — the first line of a post, thread, video, or email that decides whether anyone keeps reading. Use when asked to write a hook, an opener, a first line, a thread starter, a video cold-open, or to make something more clickable. Produces multiple distinct hook options across proven angles (curiosity, contrarian, result, story, stakes), each labelled with why it works and which platform it fits.

Write a long-form video script for YouTube — an explainer, tutorial, video essay, review, or talking-head — built on the packaging→cold-open→value-stack→retention structure that holds watch-time past the drop-off cliffs. Use when asked to script a YouTube video, write a long-form or explainer/tutorial video script, outline a video essay, or turn a blog post/talk into a video. Produces title + thumbnail concepts, a timed cold open, a segmented body with retention devices and B-roll cues, integrated CTAs, an outro/end-screen, and a description with chapter timestamps. Distinct from [[short-form-script]] (15–60s vertical).

Define a creator's brand foundation — niche, audience, positioning, content pillars, voice/tone, and bio — so every post is consistent and on-brand. Use when asked to define a creator brand, find a niche, set content pillars, write a voice guide, craft a bio, or build a brand kit for a personal brand or channel. Produces a reusable one-page brand kit that other content skills can read so output sounds like you, every time.

Build a creator's sponsorship media kit and brand-deal outreach — the one-pager brands ask for, plus a pitch email and a rate card. Use when asked to make a media kit, pitch a brand, land a sponsorship, write a brand-deal email, or set creator rates. Produces a structured media kit (audience, stats, offerings, past work), a personalised outreach email, and a defensible rate card. The creator side of a sponsorship — distinct from a brand briefing a creator.

Write a full creator newsletter issue — subject line, preview text, hook, body with a clear takeaway, and a CTA — in the writer's voice, for Substack, beehiiv, ConvertKit, or email. Use when asked to write a newsletter, an email issue, a Substack post, or to turn notes/a topic into a sendable newsletter. Produces a ready-to-send issue with subject-line options and a skimmable structure. Distinct from B2B drip/nurture sequences.

Write a short-form video script for TikTok, Instagram Reels, or YouTube Shorts — built on the hook→retention→payoff structure that drives watch-time. Use when asked to script a Reel, TikTok, Short, or any 15–60s vertical video. Produces a timed script with a 0–3s hook, retention beats with on-screen text and B-roll cues, a payoff, and a CTA — plus a caption and on-screen-text list. Distinct from long-form YouTube scripting.

Turn one piece of content into a full multi-platform pack — X/Twitter thread, LinkedIn post, newsletter section, Instagram carousel, and a short-form video script — each rewritten natively for its platform, not copy-pasted. Use when asked to repurpose content, atomize a blog post or video, turn one idea into many posts, or get more mileage from a piece. Produces ready-to-post drafts per platform with hooks, formatting, and CTAs tuned to each.