Multi-Channel Campaign

Find and own a defensible market position by testing positioning claims, running crawl-walk-run rollouts, and auditing competitor messaging.

Plan and execute multi-channel marketing campaigns from audience research through positioning, copywriting, and review. Orchestrates landing pages, email sequences, social posts, video scripts, ad copy, and content calendars for product launches.

Write user-facing copy following Sentry's brand guidelines, covering Plain Speech and Sentry Voice tones for UI text, documentation, and marketing content.

Generate, iterate, and scale paid ad creative for Google Ads, Meta, LinkedIn, TikTok, and Twitter/X, using performance data to optimize headlines, descriptions, and primary text.

Creates a professional paid-advertising strategy covering objectives, economics, platform selection, campaign architecture, audiences, budget, creative, measurement, experiments, governance, rollout, and reporting.

Generate paid-ad campaign concepts, messaging, copy, creative briefs, and production plans grounded in a validated brand profile, campaign objective, and platform requirements.

Transforma uma peça de conteúdo em várias versões nativas para diferentes canais, como case em thread, webinar em posts, artigo em carrossel e vídeo em cortes, seguindo a voz da marca e respeitando as regras de cada plataforma.