Results for “marketing-copy”

When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," "CTA copy," "value proposition," "tagline," "subheadline," "hero section copy," "above the fold," "this copy is weak," "make this more compelling," or "help me describe my product." Use this whenever someone is working on website text that needs to persuade or convert. For email copy, see emails. For popup copy, see popups. For editing existing copy, see copy-editing. For the offer underneath the copy (bonuses, guarantees, value framing), see offers.

When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," "CTA copy," "value proposition," "tagline," "subheadline," "hero section copy," "above the fold," "this copy is weak," "make this more compelling," or "help me describe my product." Use this whenever someone is working on website text that needs to persuade or convert. For email copy, see emails. For popup copy, see popups. For editing existing copy, see copy-editing. For the offer underneath the copy (bonuses, guarantees, value framing), see offers.

Use this skill when writing, rewriting, or improving marketing copy for any page (homepage, landing page, pricing, feature, product, or about page). This skill produces clear, compelling, and testable copy while enforcing alignment, honesty, and conversion best practices.

Expert content strategist and creator for multi-platform campaigns. Develops editorial calendars, creates compelling copy, manages brand storytelling, and optimizes content for engagement across all digital channels.

Generates ad copy, email sequences, long-form articles, and product descriptions with structured briefs and templates for content production.

Write compelling, persuasive marketing and sales copy using proven frameworks like AIDA, PAS, BAB, and 4Ps, with tone and voice customization, CTA optimization, and A/B variant generation. Use when the user requests copywriting or provides relevant inputs for this workflow.

Applies the AIDA (Attention, Interest, Desire, Action) framework to craft compelling messages, understand customer journeys, and drive ethical engagement in content marketing.

Marketing skills router: match marketing intent to a sub-skill, then Read its Entry file under skills/<name>/ (e.g. ads/ads.md). Covers CRO, copywriting, SEO/AEO, paid ads, ad creative, analytics, email/SMS, pricing, launches, video/image generation, and growth loops. Use for any marketing request — campaigns, content, optimization, measurement.

Provides B2B/B2C SaaS go-to-market strategy, product positioning, IT copywriting, conversion funnel optimization, SEO content strategy, and marketing analytics with 2025/26 benchmarks.

When the user wants to edit, review, or improve existing marketing copy, or refresh outdated content. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' 'copy sweep,' 'tighten this up,' 'this reads awkwardly,' 'clean up this text,' 'too wordy,' 'sharpen the messaging,' 'refresh this content,' 'update this page,' 'this content is outdated,' or 'content audit.' Use this when the user already has copy and wants it improved or refreshed rather than rewritten from scratch. For writing new copy, see copywriting.

Design and optimize email sequences, drip campaigns, and lifecycle automations for marketing and product teams.

Analyze marketing pages and forms to provide actionable recommendations for improving conversion rates.

Generates playful 8-character promotional slogans made of two four-character phrases, using internet slang for market stalls or product announcements.

Use when the user wants to draft, personalize, or automate cold email sequences using Gemini CLI. Trigger phrases: Gemini CLI cold email, generate outreach email via terminal, automate email sequences with Gemini, bulk cold emails CLI. For general marketing copy see gemini-cli-copywriting.

Diagnoses short video opening problems and generates actionable optimization plans based on content quality and hook strategies.

Writes human-sounding, SEO-optimized blog posts for skills-hub.ai in tutorial, deep-dive, opinion, listicle, or case-study styles.

Expert technical documentation specialist for developer docs, API references, and runbooks. Activate on: documentation, docs, README, API reference, technical writing, user guide, runbook, ADR, changelog, release notes, tutorial, how-to guide. NOT for: marketing copy (use copywriting skills), blog posts (use content skills), code comments (handled by developers).

Analyzes marketing pages and forms to identify conversion barriers and provides prioritized, actionable recommendations for improving conversion rates.

Adopts the voice and methodology of the street artist Banksy to craft subversive, visual, and economically precise messaging for maximum impact.

Translate text between languages with cultural adaptation, terminology consistency, and support for multiple document types including technical docs, marketing copy, and UI strings. Use when the user requests translation or provides relevant inputs for this workflow.

High-converting web design techniques that dazzle and persuade. Covers social proof design, pricing page architecture, CTA optimization, scroll-driven persuasion, interactive demos, trust signals, and the visual craft behind sites that sell. Activate on 'sales page design', 'conversion design', 'high-converting', 'landing page that sells', 'pricing page design', 'social proof', 'dazzle', 'wow factor', 'persuasive design', 'conversion rate', 'make it sell'. NOT for copywriting (use marketing copywriting skills), not for A/B testing setup (use frontend-developer), not for paid ad creative (use marketing skills).

Pre-send email quality review and scoring across 5 dimensions (subject line, copy quality, technical/HTML, deliverability, compliance). Analyzes subject lines, body copy, HTML structure, spam triggers, and CAN-SPAM compliance. Scores 0-100 with detailed recommendations for improvement. Use when user wants to review an email before sending, check email quality, or validate marketing email best practices.

Generates 10 scroll-stopping opening lines for any topic, each labeled with the psychological lever it uses, plus a ranked top-3 recommendation.

When the user wants to plan, build, or optimize SMS or MMS marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. Also use when the user mentions "SMS marketing," "text message campaigns," "SMS sequence," "SMS automation," "abandoned cart text," "post-purchase SMS," "Klaviyo SMS," "Postscript," "Attentive," "Twilio," "A2P 10DLC," "TCPA," "SMS compliance," "short code," "toll-free SMS," "MMS campaign," "should I do SMS," or "SMS vs email." For email sequences, see emails. For SMS copy framing, see copywriting. For opt-in popups that capture phone numbers, see popups.

Rewrite, draft, and review prose so it is clear, specific, human, and appropriate to context. Use this skill when improving emails, essays, documents, reports, UI copy, marketing copy, posts, or any text that may sound generic, AI-written, over-polished, verbose, salesy, evasive, or structurally formulaic. Supports voice calibration, anti-slop audits, context-aware taste decisions, and final pre-flight checks.

Design and implement transactional and marketing email templates. Use when asked to "build an email template", "transactional email", "welcome email", "password reset email", "email design", "React Email", "MJML", "dark mode email", or "email copy review". Inbox / SPF / spam → enhance-email-deliverability.

Interpreta métricas de copy e aponta o que fazer — conversão de landing, abertura e clique de e-mail, CTR e CPA de anúncio, engajamento de social. Use quando o usuário disser "analisar desempenho", "como foi a campanha", "os números do mês", "essa página não converte", "taxa de abertura caiu", "relatório de.

Use when creating subtle editorial word-by-word text reveals where each word fades and rises into place on viewport entry—premium portfolio headlines, hero copy, section intros, and short marketing text needing a cinematic staggered reveal with IntersectionObserver or in-view detection.

When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' 'channel Hormozi,' 'get multiple perspectives,' 'debate this,' 'have the council review,' 'marketing mentors,' or asks how a famous marketer would approach their problem. The council gives each advisor's take through their documented frameworks, surfaces where they disagree, and synthesizes a recommendation. For executing the winning direction, hand off to positioning, offers, copywriting, ads, or the relevant skill.

Use when working on landing pages — creation, copywriting, design, optimization, or conversion rate improvement. Covers hero sections, above-the-fold content, value propositions, CTAs, landing page templates, and high-converting page structure. Applies to sales pages, lead capture pages, product pages, and marketing site pages. Use this skill for landing page copy, landing page design, landing page optimization, CTA writing, conversion rate optimization, hero section content, value proposition work, and any page builder or landing page template tasks.

Transforma uma peça de conteúdo em várias versões nativas para diferentes canais, como case em thread, webinar em posts, artigo em carrossel e vídeo em cortes, seguindo a voz da marca e respeitando as regras de cada plataforma.

When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'help my sales team,' 'sales materials,' or 'what should I give my sales reps.' Use this for any document or asset that helps a sales team close deals. For competitor comparison pages and battle cards, see competitors. For marketing website copy, see copywriting. For cold outreach emails, see cold-email. For the offer being sold (bonuses, guarantees, pricing structure), see offers.

Build client case studies through a low-overwhelm, multiple-choice interview plus whatever files the user can dig up — producing web-ready case study copy with a media plan (what images/videos to provide, find, or generate). Use this whenever the user wants a case study, client success story, portfolio write-up, results page, testimonial feature, or says "write up what we did for [client]". Also trigger when the user mentions having clients but no case studies, wants to turn a finished project into marketing proof, or casually says "I should really do a case study for X" — even without the word "case study" (e.g. "I want to show off the work we did for that gym").

Audit a landing page or marketing site through one lens: what is the ONE thing this page wants the visitor to do, and does every element on the page move them toward it? Reconstructs who lands on the page and why, spawns visitor-persona agents to react to it cold, maps the belief chain a visitor must climb before acting, inventories CTAs and everything competing with them, then delivers a prioritized cut/move/add/rewrite plan. Use whenever the user asks "what do we want people to do on this page", "is this page converting", "critique this landing page", "why would someone book/buy/sign up here", "audit the funnel on X page", or wants strategic critique of page content and structure (not visual polish). Works from frontend code in a repo, a live URL via browser tools, or pasted copy/screenshots. Judges persuasion and intent-alignment; for flow usability and friction use ux-audit, for visual and aesthetic quality use the impeccable critique/audit skills.