Results for “test”

Optimizes conversion across landing pages, signup flows, and onboarding. Use when the user requests 'CRO', 'conversion rate', 'landing page', 'signup flow', 'A/B test', 'form optimization', 'exit popup', or 'user activation'.

Design pricing strategies grounded in value delivery, competitive positioning, and willingness to pay. Recommends pricing models, tiers, and experiments.

Analyzes marketing pages and forms to identify conversion barriers and provides prioritized, actionable recommendations for improving conversion rates.

Diagnoses why a page is or is not converting, scores conversion readiness, and provides prioritized, evidence-based recommendations.

Analyzes marketing pages and provides actionable conversion rate optimization recommendations, covering value proposition, headlines, CTAs, trust signals, and friction points.

Optimize lead capture, contact, demo request, application, survey, quote, and checkout forms to maximize completion rates while preserving data usefulness.

Design high-converting landing pages with layout rules, hero section design, CTA psychology, and AI-generated visuals.

Evaluate acquisition channels using unit economics, customer quality, and scalability to decide whether to scale, test, or kill a growth channel.

Gera e testa ganchos de abertura para posts, e-mails, anúncios e vídeos usando uma biblioteca de 9 padrões nomeados, adaptados por canal e público.

Optimize non-signup forms such as lead capture, contact, demo request, application, survey, quote, and checkout forms to maximize completion while preserving data usefulness.

Lazyweb is the design-evidence skill for AI coding agents. Use it when designing, critiquing, or changing product UI — it provides real app screenshots, competitor references, best practices, quick examples, creative cross-category ideas, paywall optimization guidance, and mobile growth + monetization A/B test context. Routes to the right Lazyweb mode (design workflow, quick search, update, flowchart, or A/B test research) using MCP tools and the Lazyweb server at https://www.lazyweb.com/mcp. Use before designing any screen when you need design evidence instead of training-data vibes.

Use this skill when writing, rewriting, or improving marketing copy for any page (homepage, landing page, pricing, feature, product, or about page). This skill produces clear, compelling, and testable copy while enforcing alignment, honesty, and conversion best practices.

Analytics tracking, interpretation, funnel analysis, product metrics, and ROI measurement. Use when setting up GA4/GTM tracking, interpreting analytics data, analyzing conversion funnels, calculating ROI, or measuring product engagement. Triggers on "analytics," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "tracking plan," "funnel analysis," "conversion rates," "user flow," "cohort analysis," "retention," "product metrics," "North Star metric," "ROI," "break-even," "payback period," "investment analysis," "validate my funnel," "why isn't my funnel converting," or "executive financial report." For A/B test setup, see ab-test-setup.

Optimizes non-signup forms such as lead capture, contact, demo request, application, survey, quote, and checkout forms to maximize completion while preserving data usefulness.

Optimizes non-signup forms such as lead capture, contact, demo request, application, survey, quote, and checkout forms to maximize completion while preserving data usefulness.

Analyze marketing pages and provide actionable recommendations to improve conversion rates, covering value proposition, headlines, CTAs, visual hierarchy, trust signals, objection handling, and friction points.

Create app store screenshots and preview videos for Apple App Store and Google Play with exact platform specs, device mockups, and gallery ordering guidance.

Optimize non-signup forms such as lead capture, contact, demo request, application, survey, quote, and checkout forms to maximize completion while preserving data usefulness.

Maximize form completion rates for lead capture, contact, demo request, application, survey, quote, and checkout forms by diagnosing friction and applying evidence-based optimizations.

When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wants to measure marketing results. For choosing attribution models, comparing multi-touch/MMM/incrementality, or reconciling conflicting numbers across tools, see attribution. For A/B test measurement, see ab-testing.

Your customer-interview target finder. Connect Salesforce (CSM-managed customer book) and a canonical ICP doc — turns "who should I interview to validate the ICP, test the positioning, learn how they found us?" into a ranked slate of ~20 customers, each with a verdict, three-bullet why, and one named buying-committee recipient ready for a CSM-mediated intro. Use when a founder, GTM leader, or PMM is starting an ICP-validation round, testing new positioning, building a win-story program, or scouting reference customers. Trigger on "find customers to interview", "ICP validation interviews", "test our positioning with customers", "customer interview targets", "who in my book matches the ICP", "build a customer research slate", "find reference customers", "who should we talk to about how they found us", "validate the ICP with real customers", or any request to convert a CSM or AE book into a prioritized interview slate. Also fires when a new ICP doc ships and needs socializing with the customers who define it.

Breaks down why a social post worked or flopped by scoring hook strength, scannability, specificity, emotional trigger, and CTA clarity, then suggests the highest-leverage changes and a testable rewrite.

Conversion Rate Optimization auditing for landing pages, signup flows, checkout funnels, forms, and CTAs. Identifies friction points, runs heuristic evaluations, produces prioritized recommendations using ICE/PIE frameworks. Use when the user asks about conversion optimization, funnel analysis, landing page audits, form optimization, CTA testing, or checkout improvement.

Analyze and optimize individual pages for conversion performance. Use when the user wants to improve conversion rates, diagnose why a page is underperforming, or increase the effectiveness of marketing pages (homepage, landing pages, pricing, feature pages, or blog posts). This skill focuses on diagnosis, prioritization, and testable recommendations— not blind optimization.

Plan, execute, document, and retest authorized security assessments of AI agents and multi-agent workflows using safe adversarial cases, synthetic identities, canaries, and evidence-based findings. Use when defining red-team rules of engagement, assessing prompt injection or excessive agency, testing tool and identity boundaries, evaluating memory or cross-agent attacks, scoring a campaign, or verifying remediation in an approved environment.

When the user needs to generate, iterate, or scale ad creative for paid advertising. Use when they say 'write ad copy,' 'generate headlines,' 'create ad variations,' 'bulk creative,' 'iterate on ads,' 'ad copy validation,' 'RSA headlines,' 'Meta ad copy,' 'LinkedIn ad,' or 'creative testing.' This is pure creative production — distinct from paid-ads (campaign strategy). Use ad-creative when you need the copy, not the campaign plan.

Use when asked to "QA this", "is this ready to ship?", "test it like a user", "bug hunt", "sign off this build/phase", or before declaring a web app / feature shippable — a real-user QA pass that files severity-ranked bug reports and returns a binary ship verdict. Not for visual/CRO polish (frontend-audit) or fixing an already-reported UI bug (ui-fix-observe-first).

Evaluate and improve interface usability using heuristic analysis. Use when the user mentions "usability audit", "UX review", "users are confused", "heuristic evaluation", "form usability", "navigation problems", "Nielsen heuristics", "cognitive walkthrough", or "usability testing". Also trigger when reviewing a design for usability issues, improving form completion rates, or evaluating information architecture and navigation. Covers Nielsens 10 heuristics, severity ratings, and information architecture. For visual design fixes, see refactoring-ui. For conversion-focused audits, see cro-methodology.

High-converting web design techniques that dazzle and persuade. Covers social proof design, pricing page architecture, CTA optimization, scroll-driven persuasion, interactive demos, trust signals, and the visual craft behind sites that sell. Activate on 'sales page design', 'conversion design', 'high-converting', 'landing page that sells', 'pricing page design', 'social proof', 'dazzle', 'wow factor', 'persuasive design', 'conversion rate', 'make it sell'. NOT for copywriting (use marketing copywriting skills), not for A/B testing setup (use frontend-developer), not for paid ad creative (use marketing skills).

When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Also use when the user mentions 'marketing loop,' 'recurring marketing workflow,' 'automate my marketing,' 'marketing on autopilot,' 'weekly marketing review,' 'ad fatigue check,' 'content refresh loop,' 'churn watch,' 'ranking drop alert,' 'always-on marketing,' 'marketing automation workflow,' or 'run this every week.' Use this to pick, adapt, and schedule an ongoing marketing loop that orchestrates the other marketing skills. For one-off marketing ideas, see marketing-ideas. For the experimentation loop specifically, see ab-testing.

Build client case studies through a low-overwhelm, multiple-choice interview plus whatever files the user can dig up — producing web-ready case study copy with a media plan (what images/videos to provide, find, or generate). Use this whenever the user wants a case study, client success story, portfolio write-up, results page, testimonial feature, or says "write up what we did for [client]". Also trigger when the user mentions having clients but no case studies, wants to turn a finished project into marketing proof, or casually says "I should really do a case study for X" — even without the word "case study" (e.g. "I want to show off the work we did for that gym").

When the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. Also use when the user mentions "attribution," "attribution model," "first-touch vs last-touch," "multi-touch," "which channel drives revenue," "what's my real CAC," "my dashboards disagree," "Google/Meta says X but GA says Y," "media mix model," "MMM," "incrementality," "geo lift," "holdout test," "how did you hear about us," "self-reported attribution," "dark social," or wants to instrument attribution themselves — "stitch my bookings to their source," "SavvyCal/Calendly attribution," "close the identify gap," "track conversions on a third-party domain," "first-party / self-hosted attribution." For event tracking setup and UTMs, see analytics. For ad-platform pixels/CAPI, see ads. For pipeline and CRM revenue reporting, see revops. For the AI-search attribution blind spot, see ai-seo.