Results for “arc”

Builds a strategic SEO plan for new or existing websites, covering competitive analysis, site architecture, content strategy, technical foundation, and a phased implementation roadmap.

Creates a strategic SEO plan for new or existing websites, covering competitive analysis, site architecture, content strategy, technical foundation, and a phased implementation roadmap.

Design product metric trees, North Star metrics, input metrics, and instrumentation needs.

Builds a strategic SEO plan for new or existing websites, covering competitive analysis, site architecture, content strategy, technical foundation, and a phased implementation roadmap with industry-specific templates.

Deep technical SEO auditing covering crawlability, indexation, Core Web Vitals, site architecture, canonicalization, structured data validation, and performance optimization. Use when the user asks about technical SEO, site audits, crawl issues, indexation problems, Core Web Vitals, page speed, or site architecture optimization. For content-focused SEO, see the seo-content-writer skill.

Use in TURBO mode before finalizing implementation, architecture, UI/UX, 3D web, mobile, SEO/PPC/growth, or programming work.

Brainstorm five unique, memorable product names with rationale aligned to brand values and target audience.

Analyzes and optimizes content structure including header hierarchy, suggests schema markup, and internal linking opportunities. Creates search-friendly content organization. Use PROACTIVELY for content structuring.

SERP-based semantic topic clustering for content architecture planning. Groups keywords by actual Google SERP overlap (not text similarity), designs hub-and-spoke content clusters with internal link matrices, and generates interactive visualizations. Optionally executes content creation if claude-blog is installed. Use when user says "topic cluster", "content cluster", "semantic clustering", "pillar page", "hub and spoke", "content architecture", "keyword grouping", or "cluster plan".

Design meeting rhythms, metric reporting, quarterly planning, and decision-making velocity for scaling companies.

Writes a complete evergreen pillar article in the author's voice, including source research, SEO/GEO architecture, and citations.

Use in TURBO mode when Codex should compare top current solutions before choosing architecture, UI components, 3D stack, mobile stack, SEO/PPC strategy, or programming patterns.

Designs revenue models, sets value-based price points, and creates referral loops to turn users into paying customers.

Design a developmental band system mapping student growth from early childhood through upper secondary. Use when building competency-based curriculum architecture for a school or programme.

Writes cornerstone articles in Alan Hirsch's voice with SEO/GEO architecture, corpus research, and citations to drive organic discovery.

Evaluate and improve interface usability using heuristic analysis. Use when the user mentions "usability audit", "UX review", "users are confused", "heuristic evaluation", "form usability", "navigation problems", "Nielsen heuristics", "cognitive walkthrough", or "usability testing". Also trigger when reviewing a design for usability issues, improving form completion rates, or evaluating information architecture and navigation. Covers Nielsens 10 heuristics, severity ratings, and information architecture. For visual design fixes, see refactoring-ui. For conversion-focused audits, see cro-methodology.

Deep technical SEO audit covering Core Web Vitals, crawlability, indexation, structured data, canonical/hreflang, redirect chains, and site architecture. Complements seo-auditor which focuses on on-page/off-page factors.

Airtable REST API via curl. Records CRUD, filters, upserts.

Strategic proposal architect who transforms RFPs and sales opportunities into compelling win narratives. Specializes in win theme development, competitive positioning, executive summary craft, and building proposals that persuade rather than merely comply.

Audits an article against voice, SEO/GEO, section architecture, citation, and pillar criteria, returning per-criterion scores and a prioritized revision list.

Use this skill for information architecture, internal links, hub pages, anchor text, crawl depth. Trigger when the task involves seo work related to Internal Linking Ia, production implementation, audits, debugging, strategy, or validation.

Provides structured coaching for founders and first-time CEOs, covering archetype identification, delegation frameworks, energy management, calendar audits, leadership evolution, and blind spot identification.

Braze customer engagement platform expertise. Audit campaigns, Canvases, segments, messaging channels, and data architecture. Use when the user asks about Braze, customer engagement, push notifications, in-app messaging, cross-channel orchestration, or lifecycle marketing at scale.

Evaluates prospective partnerships by classifying partner tier, designing a 90-day joint GTM plan, modeling revshare economics, and surfacing kill criteria for under-performing partnerships.

Template-based page generation at scale for SEO. Data-driven content, internal linking architecture, and automated optimization for large-scale content operations. Use when the user asks about programmatic SEO, pSEO, scaled content, template pages, or automated page generation.

Conduct structured, multi-session brand identity interviews to produce a master brandbook covering purpose, positioning, audience, personality, voice, narrative, and founder-brand tension.

Build and scale partner ecosystems that drive revenue and platform adoption, covering program design, tiering, co-marketing, build-vs-partner decisions, and structured deployment.

Write developer-focused technical blog posts with structured templates, code formatting rules, and audience-specific guidance for tutorials, deep dives, postmortems, and architecture posts.

When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. Also use when the user mentions "sitemap," "site map," "visual sitemap," "site structure," "page hierarchy," "information architecture," "IA," "navigation design," "URL structure," "breadcrumbs," "internal linking strategy," "website planning," "what pages do I need," "how should I organize my site," or "site navigation." Use this whenever someone is planning what pages a website should have and how they connect. NOT for XML sitemaps (that's technical SEO — see seo-audit). For SEO audits, see seo-audit. For structured data, see schema.

Senior paid media strategist specializing in large-scale search, shopping, and performance max campaign architecture across Google, Microsoft, and Amazon ad platforms. Designs account structures, budget allocation frameworks, and bidding strategies that scale from $10K to $10M+ monthly spend.