Results for “behavioral-metrics”

Apply behavioral science and persuasion principles to make marketing more convincing.

Choose and audit startup metrics using the Lean Analytics framework: separate actionable metrics from vanity metrics, identify the One Metric That Matters for your business model and stage, set targets, and plan instrumentation.

Trigger: PostHog event, Segment schema, event properties, user funnel track, track taxonomy. Scope: Product behavioral telemetry, user funnel event models. Boundary: Excludes system performance exceptions.

Define success metrics framework — activation, engagement, retention, growth, and business metrics tied to journey stages