Results for “market-direction”

When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' 'channel Hormozi,' 'get multiple perspectives,' 'debate this,' 'have the council review,' 'marketing mentors,' or asks how a famous marketer would approach their problem. The council gives each advisor's take through their documented frameworks, surfaces where they disagree, and synthesizes a recommendation. For executing the winning direction, hand off to positioning, offers, copywriting, ads, or the relevant skill.

Routes marketing questions to the right specialist skill, orchestrates multi-skill campaigns, and runs cross-functional marketing audits.

Manages the absolute right to object to direct marketing under GDPR Article 21(2)-(3), covering immediate cessation of all direct marketing processing, suppression list management, cross-channel enforcement, and profiling for marketing purposes. Activate for marketing opt-out, unsubscribe, Art. 21(2), direct marketing objection queries.

Defines market positioning and messaging using April Dunford's methodology, producing a positioning document with competitive landscape, value map, and messaging hierarchy.

Routes marketing requests to the appropriate specialist skill from a library of 44 skills across content, SEO, CRO, channels, growth, intelligence, and sales enablement.

Central router for the marketing skill ecosystem. Use when unsure which marketing skill to use, when orchestrating a multi-skill campaign, or when coordinating across content, SEO, CRO, channels, and analytics. Also use when the user mentions 'marketing help,' 'campaign plan,' 'what should I do next,' 'marketing priorities,' or 'coordinate marketing.'

Orchestrates growth marketing campaigns across channels, applying behavioral science frameworks to drive acquisition, retention, and conversion.

Generates a brand product launch email with masthead, hero, CTA, specifications grid, and table-based fallback for email client compatibility.

Guide product managers through discovering and articulating product positioning by asking adaptive questions about target customers, unmet needs, product category, benefits, and competitive differentiation.

Provides frameworks for international market expansion, including market selection, entry modes, localization, and go-to-market strategy.

Provides a structured framework for social media content creation, scheduling, analytics, and campaign management across platforms.

Guides go-to-market strategy with five motions, content pyramid, PESO channels, and 90-day execution plans.

World-class marketing expertise combining Seth Godin's permission marketing philosophy, Neil Patel's data-driven growth tactics, and the strategic frameworks from brands like Apple, Nike, and Dollar Shave Club. Marketing is the art and science of creating customers. Great marketing isn't about shouting louder - it's about being more relevant. The best marketers understand that attention is earned, not bought. They build systems that compound, create word-of-mouth, and turn customers into advocates. Marketing is the bridge between what you've built and the people who need it. Use when "marketing, campaign, go-to-market, gtm, launch, promotion, advertising, ads, acquisition, demand gen, lead gen, channel, funnel, conversion, cac, customer acquisition, reach, awareness, consideration, marketing, advertising, acquisition, campaigns, gtm, demand-generation, analytics, channels" mentioned.

Evaluates pricing, packaging, plan structure, and monetization tradeoffs against positioning, conversion, and margin.

International market expansion strategy. Market selection, entry modes, localization, regulatory compliance, and go-to-market by region. Use when expanding to new countries, evaluating international markets, planning localization, or building regional teams.

Capture and maintain a foundational marketing context document covering positioning, messaging, brand voice, target audience, and competitive landscape for consistent use across marketing skills.

Apply behavioral science and persuasion principles to make marketing more convincing.

A great product that nobody knows about is a failed product. Go-to-market strategy is how you get your product into customers' hands. Not marketing in the abstract - specific motions, channels, and sequences for your specific situation. This skill covers GTM motion selection (product-led, sales-led, community), channel strategy, launch sequencing, early customer acquisition, and the critical transitions between GTM phases. Use when "go to market, GTM, launch strategy, how to get customers, sales vs product-led, channel strategy, market entry, customer acquisition, distribution strategy, product launch, getting first customers, sales motion, bottoms up, top down sales, go-to-market, gtm, launch, product-led-growth, sales, channels, customer-acquisition, distribution, marketing" mentioned.

Design account-based marketing strategies with targeting. TRIGGERS - Use when user needs help with abm-strategy related tasks.

Create a minimalist marketing plan focused on building an audience through free, authentic content. Use when someone has product-market fit (~100 customers) and wants to scale through marketing or needs a content strategy.

When the user wants to plan, build, or optimize SMS or MMS marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. Also use when the user mentions "SMS marketing," "text message campaigns," "SMS sequence," "SMS automation," "abandoned cart text," "post-purchase SMS," "Klaviyo SMS," "Postscript," "Attentive," "Twilio," "A2P 10DLC," "TCPA," "SMS compliance," "short code," "toll-free SMS," "MMS campaign," "should I do SMS," or "SMS vs email." For email sequences, see emails. For SMS copy framing, see copywriting. For opt-in popups that capture phone numbers, see popups.

Plan and execute multi-channel marketing campaigns from audience research through positioning, copywriting, and review. Orchestrates landing pages, email sequences, social posts, video scripts, ad copy, and content calendars for product launches.

Compute TAM/SAM/SOM with top-down and bottoms-up methods, plan survey sample sizes with per-segment minimums, and score candidate segments against Kotler's five criteria.

Plan and optimize SMS and MMS marketing programs, from welcome flows to promotions, while ensuring TCPA and carrier compliance.

Design account-based marketing strategies with targeting. TRIGGERS - Use when user needs help with abm-strategy related tasks.

Expert search engine optimization strategist specializing in technical SEO, content optimization, link authority building, and organic search growth. Drives sustainable traffic through data-driven search strategies.

Applies behavioral science and persuasion frameworks to marketing. Use when the user requests 'cognitive bias', 'loss aversion', 'social proof', 'scarcity', 'Cialdini', or 'persuasion framework'.

Submit products to startup, SaaS, and AI directories to build backlinks and drive discovery traffic.

Marketing skills router: match marketing intent to a sub-skill, then Read its Entry file under skills/<name>/ (e.g. ads/ads.md). Covers CRO, copywriting, SEO/AEO, paid ads, ad creative, analytics, email/SMS, pricing, launches, video/image generation, and growth loops. Use for any marketing request — campaigns, content, optimization, measurement.

Go-to-market planning — channel strategy, messaging, pricing, launch plan, and early traction tactics

Route business growth prompts to the right skills. Use when prompts mention fundraising, investors, market research, campaigns, SEO, lead intelligence, social graph ranking, connection optimization, sales outreach, or when the user wants an easy group invocation for growth skills.

Use this skill when setting up marketing automation in HubSpot, Marketo, email sequences, lead scoring, and workflows.

When the user wants to plan, build, or optimize SMS or MMS marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. Also use when the user mentions "SMS marketing," "text message campaigns," "SMS sequence," "SMS...

Brand Messaging and Positioning