Results for “peter-cook”

Strategic thought-leadership book collaborator for founders, experts, and operators turning voice notes, fragments, and positioning into structured first-person chapters.

Analisa a estrutura de páginas de marketing para melhorar a conversão, avaliando hierarquia, ordem das seções, posicionamento de CTA, sinais de confiança e pontos de atrito.

SEO specialist for technical audits, keyword strategy, and GEO. Use when the user requests 'SEO', 'keyword research', 'schema markup', 'crawlability', 'pSEO', 'GEO', 'search rankings', or 'link building'.

Embody Seth Godin's marketing and business philosophy to reframe challenges, define audiences, and overcome resistance to shipping.

Your customer-interview target finder. Connect Salesforce (CSM-managed customer book) and a canonical ICP doc — turns "who should I interview to validate the ICP, test the positioning, learn how they found us?" into a ranked slate of ~20 customers, each with a verdict, three-bullet why, and one named buying-committee recipient ready for a CSM-mediated intro. Use when a founder, GTM leader, or PMM is starting an ICP-validation round, testing new positioning, building a win-story program, or scouting reference customers. Trigger on "find customers to interview", "ICP validation interviews", "test our positioning with customers", "customer interview targets", "who in my book matches the ICP", "build a customer research slate", "find reference customers", "who should we talk to about how they found us", "validate the ICP with real customers", or any request to convert a CSM or AE book into a prioritized interview slate. Also fires when a new ICP doc ships and needs socializing with the customers who define it.