Results for “cognitive-psychology”

Apply six decades of persuasion science—Cialdini's principles of reciprocity, commitment, social proof, authority, liking, scarcity, and unity—to product design, copy, and sales, ethically.

Stress-test ideas, plans, and decisions using structured critical reasoning across five modes: Socratic questioning, dialectic, pre-mortem, red teaming, and evidence audit.

Diagnose and fix retention problems using the Fogg Behavior Model (B=MAP), covering motivation, ability, prompts, and tiny habits.

Plan customer discovery conversations with hypotheses, prompts, probes, and capture fields.